Thoughts on Blaugust 2024
Approximately 110 bloggers signed up to the Blaugust: Festival of Blogging this year. 60 of those were new to the event. They were either just starting out on their blogging adventures or trying to revitalise their existing activities. I fell into the latter group as I decided to use this yearly activity as a means to return to writing regularly, after a nine month absence. 31 days later I think the event has been a learning process and a voyage of self discovery for a lot of people, myself included. No matter how well you extol the virtues and merits of writing online, you cannot get away from the fundamental facts that it requires a commitment to write and that it will eat into your leisure time. Many people have a genuine urge to write but just get hamstrung by the finite nature of their free time. That is not a personal failure. It is just the nature of modern life. Therefore, if you just managed to get one post published over the last month, then well done. It’s 100% better than none.
Binky thinks you should blog about fish
Approximately 110 bloggers signed up to the Blaugust: Festival of Blogging this year. 60 of those were new to the event. They were either just starting out on their blogging adventures or trying to revitalise their existing activities. I fell into the latter group as I decided to use this yearly activity as a means to return to writing regularly, after a nine month absence. 31 days later I think the event has been a learning process and a voyage of self discovery for a lot of people, myself included. No matter how well you extol the virtues and merits of writing online, you cannot get away from the fundamental facts that it requires a commitment to write and that it will eat into your leisure time. Many people have a genuine urge to write but just get hamstrung by the finite nature of their free time. That is not a personal failure. It is just the nature of modern life. Therefore, if you just managed to get one post published over the last month, then well done. It’s 100% better than none.
Blaugust is a good teacher. You will encounter technical skills such as time management, writing ahead of schedule and banking ideas. You can also discover what your blogging voice is and whether you will be writing short streams of consciousness, lengthy reviews, musing on specific subjects or long form reviews. You may decide to do none of these and find a different niche altogether. Blaugust has a knack of galvanising bloggers into action and experimenting with how, when and where they write. What platform you use to write and whether you want a domain are also decisions that may come up. Which of course is the point of the entire event. It’s not just about the technicalities of writing but wider issues as well. Sadly, not all of the lessons are happy ones. Some people discover that they cannot sustain the writing schedule they were hoping for, or realise that blogging isn’t actually for them.
Barnaby is shit posting about sport
However you’ve personally fared with Blaugust the community based around its Discord server is still available throughout the year. Many people find it both supportive and filled with useful resources. I certainly think having people posting links to their content and sharing thoughts on each other’s work is a major factor in maintaining a sense of motivation and engagement. Ultimately, that is the key to blogging. Once you’ve determined what you want to write about, how you’re going to do it and when you can fit it into your routine then the final piece of the puzzle is to sit down and write. Many people who have successfully written throughout Blaugust will now be faced with two possible courses of action. To continue in a way that suits them or to slowly reduce their output until they stop. That is not a judgement but a simple statement of fact. The dropoff rate after any writing event is a reality. It’s up to you how you address it.
I hope that a lot of the people who have completed Blaugust choose to continue. Each year I discover new blogs to follow and 2024 has been no different. I find it reassuring that people are still thinking and expressing themselves online. Furthermore, I hope you have enjoyed this month’s event as much as I have. Setting aside the practical lessons that Blaugust has to offer, I hope you have had fun. Informal writing such as blogging should be fun. As for me, I shall endeavour to continue writing on a regular basis. I am happy to do so at present and judging by my drafts folder, I have a lot of ideas for future posts. However, if you feel that your blogging journey is at an end or needs to take an extended break, there’s always next year. You can always take part again. In the meantime, don’t be a stranger. You know where to find us and everyone is welcome. Even Colin.
Stop Overthinking and Write
This post is an experiment, insofar that I haven’t planned it. That is the central theme of the piece. Sometimes, when you have an idea, just run with it. Don’t overthink things. Don’t obsess over style. Don’t worry about mistakes. Just get your ideas down and see where they take you.
This post is an experiment, insofar that I haven’t planned it. That is the central theme of the piece. Sometimes, when you have an idea, just run with it. Don’t overthink things. Don’t obsess over style. Don’t worry about mistakes. Just get your ideas down and see where they take you.
Usually, I will write following a process. An idea is developed through points or arguments. These are then collated into a logical order with a summary added at the end. It’s a formal approach that I picked up from my science lessons at school. Back then, writing up an experiment had a specific structure. You first defined what the experiment was investigating. Next, you espoused your theory or predictions. Then you noted how you conducted the experiment. After that, you analysed the results. Then finally you drew your conclusions. It is a tried and tested method. It also works well when debating a point or critiquing something such as a film, book or piece of art. But it isn’t appropriate for all kinds of writing, as its rigidity can cause restrictions.
For example, if I were writing about my day and what I’ve done, a far less formal style of writing is beneficial. A stream of consciousness comes to mind. I could structure a post listing the day’s events in chronological order but that would be rather dry. Nope, I think burbling away in a light hearted manner is far more appropriate. You can also go off at tangents, as our thought processes so often do. For example, I mentioned my science lessons at school. I’m now reflecting as I write, upon anecdotes from my school days. For example, how in 1983, we built a full size, working replica of a ballista in our classical history class. It only got fired once, then the local police got involved. Happy days.
Another great thing about writing from the hip, is that you can adopt a far more conversational tone. You don’t have to worry too much about the rules of grammar. I often equate posts written in this manner to be like talking to your friends down the pub or at some other informal gathering. And if you really want to be bold, you can write your own inner monologue down verbatim.
“Is that wise?”
“What do you mean?”
“Well you may come off looking like a nut.”
“Nonsense. One of the benefits of talking to yourself is you don’t put up with any stupidity”
“Are you sure about that?”
Sometimes you have to be self disciplined. If you want to get some writing done, you need to avoid distractions, knuckle down and just get on with it. I often find that on the days when I’m procrastinating, once I actually start typing things get better. It’s a bit like getting into a swimming pool that you suspect may be a little cold. Once you get in, there’s a bit of an initial shock and then you acclimatise. At least with blogging there’s no risk of getting a verruca. If there is, you’re doing it wrong.
There are numerous different approaches to writing, all of which have their own merits. It’s a question of trying them all and finding what works for you. There is no one size fits all when it comes to maintaining a personal blog. Experiment with everything from style to your writing environment. Just don’t fall into the trap of overthinking your point when writing, or how you want to say it. Think efficiently but not excessively. The most important thing to do is just to write. Get your thoughts down on the virtual page and then revise and polish them afterwards.
N.B. I wrote this post in 23 minutes. Which is very quick for me. Hopefully it makes the point I was driving at. Don’t overthink. Just write.
Blogging and AI
This year’s Blaugust: Festival of Blogging has been presented with a very curious and contemporary conundrum. To put it succinctly, one of the participants uses AI to generate their blog posts. Hence, there is now a debate among the Blaugust community as to whether this is appropriate or not. At first glance, participating in an event that exists to promote creative writing with content written via a third party AI or Large Language Models, seems contradictory. Yet upon further reflection, such technological services are ultimately tools, albeit complex ones. Is it therefore right to take a fundamentalist stance against their use? Seeking a new perspective on this matter, I thought it would be novel to ask this question of an AI, itself. So I put the following question to ChatGenie. I found its response most interesting.
This year’s Blaugust: Festival of Blogging has been presented with a very curious and contemporary conundrum. To put it succinctly, one of the participants uses AI to generate their blog posts. Hence, there is now a debate among the Blaugust community as to whether this is appropriate or not. At first glance, participating in an event that exists to promote creative writing with content written via a third party AI or Large Language Models, seems contradictory. Yet upon further reflection, such technological services are ultimately tools, albeit complex ones. Is it therefore right to take a fundamentalist stance against their use? Seeking a new perspective on this matter, I thought it would be novel to ask this question of an AI, itself. So I put the following question to ChatGenie. I found its response most interesting.
Question: I'm participating in an online event that promotes blogging. Should we allow AI generated blog posts?
ChatGenie’s Answer:
Whether or not to allow AI-generated blog posts in your event is a complex question with no easy answer. Here's a breakdown of the arguments for and against, to help you make an informed decision:
Arguments for allowing AI-generated blog posts:
Accessibility: AI can help anyone create content, even those without strong writing skills. This expands participation and democratises blogging.
Efficiency: AI can generate content quickly, allowing participants to focus on other aspects of their blog or business.
Experimentation: Allowing AI posts can be a way to explore new avenues in content creation and explore the potential of AI in the blogging world.
Arguments against allowing AI-generated blog posts:
Authenticity: AI-generated content lacks the human touch, personal voice, and original insights that often define good blogging. It can feel formulaic and impersonal.
Ethical Concerns: There are ongoing debates about the ethics of AI-generated content and its potential impact on human creativity and jobs.
Quality Control: AI-generated content can be inconsistent in quality, leading to potential issues with accuracy, factual errors, and plagiarism.
Lack of Engagement: Readers might find AI-generated content less engaging and less likely to comment or interact with it, potentially harming the event's overall community aspect.
Possible Solutions:
Clearly define rules and guidelines: Be transparent about what constitutes an acceptable blog post and whether AI use is allowed. Consider setting specific limitations, such as requiring human editing or original content contributions.
Focus on human interaction: Emphasise aspects of the event that encourage collaboration, discussion, and peer-to-peer learning. This can help create a more engaging and authentic experience, regardless of how the content is generated.
Offer different categories: Consider having separate categories for AI-generated content and human-written content, allowing participants to choose which they prefer to engage with.
Promote transparency: Encourage participants to disclose if their posts are AI-generated, allowing readers to make informed choices about what they consume.
Ultimately, the decision to allow AI-generated blog posts is yours. Consider your event's goals, target audience, and values, and choose an approach that aligns with your vision.
I consider ChatGenie’s response to be both logical and measured. While drafting this post, I wrote several bullet points regarding the pros and cons of allowing AI created posts into an event such as Blaugust. They were remarkably similar to the AI’s reply. However, being a writer of 17 years standing, I think it is fair to say I have a proverbial “horse in this race”. Hence, I don’t actually feel the need to be impartial and reasonable on this occasion. However, there is a major point to be addressed before we get to my personal view. Blaugust is the brainchild of Belghast from Tales of the Aggronaut. It therefore falls to him to adjudicate on this matter and as he didn’t stipulate that AI generated content was excluded from the event, it will remain this year. I suspect there will be caveats set for next year’s Blaugust.
So where do I stand in this debate? I am against AI generated blogs participating in Blaugust. I have written many times that one of the main attractions I like about blogging is getting to know the author via their work. One’s use of language and cultural references as well as our overall blogging voice are very revealing. I would go so far as to say that through some strange psychological form of osmosis, something of the author bleeds into their written work. That is not the case with AI generated content which is an imperfect facsimile of multiple peoples prose. AI produces an approximation, a caricature, even a bastardisation of human writing. As a concept, AI produced writing is a classic example of the culture of “cakeism” that exists in western society today. It embodies the conceit of wanting to have the kudos associated with a creative process, without having to do any of the work.
Sadly, I am fully aware that I am swimming against the tide on this matter. Hence I have no intention of making this a proverbial hill to die on. I shall simply curse in vain like King Lear and then move on and take comfort in my own writing. It may be imperfect but it is authentic. As for the argument that AI generated content is a tool, I shall concede the point that it is. But like most tools, how it is used defines how it is perceived. A hammer wielded with great skill can carefully break a rock, revealing a gem of unsurpassed beauty inside. Or it can be savagely used by the secret police to smash the teeth from the dissident’s mouth. Literally and figuratively crushing dissent. I suspect that AI will ultimately devalue creative writing which will become an increasingly rare and niche market product. Which is why I advise those who enjoy genuine writing to live in the moment and to savour the current status quo.
My Current Writing Environment
During the course of previous Blaugust events, I’ve discussed my writing environment several times. Where and how you write is a subject that is worth revisiting because having a place where you can work unimpeded is an important factor in blogging regularly and successfully. Some people are very easy going when it comes to when and where they write. They will blog on a phone or tablet while commuting, or on their laptop while eating lunch in their work cafeteria. Others prefer a quiet office, free from distractions where they can collate their thoughts in comfort. I personally favour the latter and use the spare bedroom in our bungalow as an office. Looking back over my prior posts, it is clear that my physical writing environment seems to be growing over time. Curiously, despite acquiring more peripherals, the basic tools that I use to write have broadly remained the same for the last decade or so.
During the course of previous Blaugust events, I’ve discussed my writing environment several times. Where and how you write is a subject that is worth revisiting because having a place where you can work unimpeded is an important factor in blogging regularly and successfully. Some people are very easy going when it comes to when and where they write. They will blog on a phone or tablet while commuting, or on their laptop while eating lunch in their work cafeteria. Others prefer a quiet office, free from distractions where they can collate their thoughts in comfort. I personally favour the latter and use the spare bedroom in our bungalow as an office. Looking back over my prior posts, it is clear that my physical writing environment seems to be growing over time. Curiously, despite acquiring more peripherals, the basic tools that I use to write have broadly remained the same for the last decade or so.
I subscribe to Office 365 primarily to have access to Outlook, which I use to manage eleven email accounts. It is a hangover from my working days and although there are alternatives products, I just like the functionality that Outlook offers and the fact that I’m very familiar with it. However, despite having Office 365 I don’t use Word as my primary means of writing blog posts. I use Google Drive for this and have it as one of the tabs that opens by default when I launch Google Chrome. Subsequently it is easy to start a new document or return to one that requires editing. Complete documents can be downloaded and archived in Word format. Google Drive also has the advantage of being readily accessible on other devices, which prior to my retirement was very useful when travelling between multiple sites. I use Microsoft Paint to resize images and if a picture needs any tinkering or fine tuning, I use whatever free online tools are available.
I have recently added the extension New Tab Draft to Google Chrome. This adds the functionality of Notepad to a new tab opened in your web browser. This is excellent for writing notes, copying text and removing formatting. Furthermore any text written persists after closing your browser. It is stored safely in Chrome Local Storage not via the cloud. Before anyone takes umbrage at my use of Google Chrome, I also have Firefox, Edge and Opera installed on my PC. All are used for specific tasks. Opera is especially useful as it has a basic VPN functionality. I run AdBlocker Ultimate to keep the scourge of pop-ups at bay and manage my password via Bitwarden. I previously used LastPass. Archive Page is another extension that I find very useful. This is a public means of archiving news posts and retrieving them. It is excellent for accessing posts that are gated behind paywalls.
I still have the same desk I bought four years ago. I have two FHD monitors and a fairly decent soundbar for my audio needs. We recently upgraded our internet connection and received a new router which sits behind my screens out of the way. There is a Yeti X microphone gathering dust on my desk, along with a Nintendo Switch. I have a wireless Xbox controller for the games I deem require it. There is also a charging cradle for my phone. Next to the desk is a small table with a Brother multifunction wireless laser printer (MFC-L2710DW). It’s a black and white only model but it suits my needs and is cheap to run. I have a pair of Sony bluetooth headphones which also doubles as a gaming headset. As I am a fastidious creature, I have a USB vacuum cleaner and a keyboard cleaning kit. My desk is a dust magnet and so I clean it weekly.
I always keep a notebook to hand and I have my trusty Feather’s McGraw water bottle so that I can stay hydrated. There’s a coaster for cups of coffee or bottles of beer. Over time, ornaments, novelty items and lucky gonks have been removed from my desk. This decluttering process has mainly been driven by my grandson, who is now banned from my office unsupervised. He likes to spin in my computer chair and mess with my shit. I used to buy fancy mouse mats and at one point had one of those ones that takes up most of your desk and has LEDs around the edge. However I find that fabric mouse mats get dirty quickly, so I now buy multipacks of them and change them every quarter. My wired Razer keyboard and mouse are holding up well despite my heavy handling. I’ve written before about how I get through a lot of peripherals.
My PC is not just for writing. I use it for gaming, listening to music, watching films and perusing the internet and keeping an eye on social media. It is a multipurpose tool which tends to be turned on first thing in the morning and turned off just before bed. As a concession to old school administration, I have an “in tray” on the shelf under my printer where any mail that I receive is stored. It remains there until it is actioned and then it is filed away in a box file. I favour a closed door policy when writing as I like to be free from distractions and able to concentrate. I tend to write notes first and then flesh them out and put them in a relevant order. Some posts will take less than an hour to write and others several. I find the act of writing very calming, even if it’s a subject that troubles me. I suspect the comfort of my environment contributes to my writing process and is thus part of the overall catharsis.
Blaugust and Me
I wrote a personal introduction for Blaugust last year which still serves its purpose, so I hope you’ll forgive me for not repeating such a post. I thought instead I’d talk a little about Blaugust and my relationship with blogging. I have always enjoyed writing, both creatively and analytically, since school. I was very fortunate to have had several very good English teachers that fostered in me a love of verbal expression and good books. It was therefore only logical that I kept journals and diaries in my younger days and when the internet came along, moved onto writing online. This August, I will have been blogging in some shape or form for 17 years. This blog, Contains Moderate Peril, has existed in several previous iterations. The current site, hosted via Squarespace, has been around for nine years. I believe it has over a thousand posts of varying quality. Then there’s the podcast that accompanied the blog for many years. That is currently on an extended hiatus but who knows, it may make a return one day.
Writing is tiring
I wrote a personal introduction for Blaugust last year which still serves its purpose, so I hope you’ll forgive me for not repeating such a post. I thought instead I’d talk a little about Blaugust and my relationship with blogging. I have always enjoyed writing, both creatively and analytically, since school. I was very fortunate to have had several very good English teachers that fostered in me a love of verbal expression and good books. It was therefore only logical that I kept journals and diaries in my younger days and when the internet came along, moved onto writing online. This August, I will have been blogging in some shape or form for 17 years. This blog, Contains Moderate Peril, has existed in several previous iterations. The current site, hosted via Squarespace, has been around for nine years. I believe it has over a thousand posts of varying quality. Then there’s the podcast that accompanied the blog for many years. That is currently on an extended hiatus but who knows, it may make a return one day.
As you can see, I like writing and enjoy having a specific site for my thoughts and ideas. For me that is one of the main attractions of blogging. It is a means to process one’s thoughts about the world we live in. It is also a means of sharing ideas and mutual pleasures with other like minded people. I have met many people through blogging and remain on agreeable terms with many of them, years on. In fact I would go so far as to say that when Contains Moderate Peril gained some traction circa 2014 and the podcast had a modest audience, these were among the best times I’ve had. However, that was due to a perfect storm of events which were unique to that period. Things have moved on now, as they always do. Blogging is still an excellent pastime but I feel that for me, that period of time between 2010 and 2015 was a golden era.
If you need to take a break then do so
However, blogging regularly takes time and commitment. It often has to compete with other real world issues. Hence we can find ourselves suffering from fatigue and burnout. Or it may be a case of after a while, we just want to do something else. On two occasions I have taken an extended break from blogging. I took three months off in early 2016 and recently stepped away for nine months. Although I didn’t have the stamina at the time to sustain a regular writing regime, the moment I stopped I immediately started to miss it. Which brings me back to Blaugust. Its timely arrival presents me with a perfect opportunity to get back into writing. I shall see if I can produce a daily post for the entire month. I already have about a dozen draft posts waiting in the wings. Furthermore we seem to have gained a particularly enthusiastic and communicative group of new participants this year which is a real boon.
I am fortunate to be in a position where I can focus quite a lot of energy and more importantly time, into Blaugust. I have effectively retired (early) and am currently spared the treadmill of full time employment. I have a spare bedroom that I use as an office and it provides a suitable writing environment. Beyond the festival of blogging, I would like to develop some long standing writing goals that I’ve had outstanding for several years. I have a non-fiction book that has been mapped out and prepped, that I would like to move forward with. I just need to bite the bullet and start putting the meat on the bones. I would also like to see if it is possible to grow the audience of Contains Moderate Peril, back to the levels it enjoyed a decade ago. That however is a more complex proposition, as the blog had the promotional advantage of an accompanying podcast. However, let’s not get ahead of ourselves. Let’s concentrate on the next 30 days of Blaugust first.
Preparing for Blaugust 2024
Because I have taken a nine month break from maintaining this blog, I thought it would be a good idea to give Contain Moderate Peril a makeover prior to Blaugust: Festival of Blogging commencing on 1st August. Initially I intended to outsource the work but the cost was prohibitive. So I made some changes to the existing blog template myself and had a new logo created via a designer from Fiverr. The changes are sufficient to quash my subconscious concerns and I am now in a position where I won’t obsess (too much) with the look and feel of the site. There is still some work to be done. I have to repost all previous instalments of “Walter Watches”” and ensure that the existing domain for that site points to its new home here. I also have to tweak the blog archive page, so that older content can be found easily. There are over a thousand posts published but it is immediately apparent.
Because I have taken a nine month break from maintaining this blog, I thought it would be a good idea to give Contain Moderate Peril a makeover prior to Blaugust: Festival of Blogging commencing on 1st August. Initially I intended to outsource the work but the cost was prohibitive. So I made some changes to the existing blog template myself and had a new logo created via a designer from Fiverr. The changes are sufficient to quash my subconscious concerns and I am now in a position where I won’t obsess (too much) with the look and feel of the site. There is still some work to be done. I have to repost all previous instalments of “Walter Watches”” and ensure that the existing domain for that site points to its new home here. I also have to tweak the blog archive page, so that older content can be found easily. There are over a thousand posts published but it is immediately apparent.
Although I often write “from the hip”, I also keep a lot of draft posts. Whenever I get an idea that I think may make a suitable blog post I make a note of it and then when I’m sitting at my desk, I create a new document via Google Drive. Some of the draft posts get developed and published quite quickly but others sit in development hell and never see the light of day. Today, I trawled through the drafts folder and expunged those proto-posts that I feel have missed the boat, are unsuitable or no longer interest me. I also added some new draft ideas that came from talking to other bloggers on the Blaugust Discord server. There’s also a lot of mileage in responding to someone else's blog post. It’s a great way of sharing ideas and highlighting other writers' blogs. It is also handy if you’re having one of those days where you’re running low on your own ideas.
Another preparation I made in getting ready for Blaugust was adding all the new participants of this year’s festival to Feedly. I currently have 177 blogs listed in this RSS aggregator but not all are maintained. Some have definitely gone to the wall, so at some point I need to prune them. However, that notwithstanding, it is pleasant and reassuring to see such a substantive quantity of blogs still active. I’m sure there will be more to add over the course of the forthcoming month, as Blaugust always attracts numerous late arrivals. I always try to trawl through Feedly each morning and see what’s new. During Blaugust I also endeavour to leave a comment on all participant blogs as a sign of solidarity and encouragement. I find that comments on my own posts are always a shot in the arm, as it means that at least a handful of people are reading my output. It’s nice to know that I’m not just shouting into the void.
Finally, in the lead up to Blaugust, the community Discord server has gotten busier. I appreciate that not everybody likes this medium but I find it most useful and agreeable. It is nice to meet new and returning bloggers, offer support and encouragement and just swap stories about our respective experiences when it comes to writing. Furthermore, we have a very diverse community who write about a multitude of different subjects. Hence group discussions can provide a wide variety of perspectives. I also find that the Discord server really does create a sense of community. For me that is what is at the heart of Blaugust. Encouraging writing by creating an online community. Hence I am looking forward to tomorrow’s start of this year’s festival of blogging. I hope all who are taking part enjoy the experience as well.
Starting a Blog
I’m sure if I search through the various posts on blogging that I’ve written over the years, I’ll find one pretty much identical to this. But good advice bears repeating. Plus, as the years go by, there are more options available to new bloggers. So here’s some simple, straightforward and candid advice for those who are considering starting a blog. Some of it is universal and you’ll find similar tips on most sites about blogging. Others derive from my personal experiences of writing online over the last 17 years and being part of a community of bloggers. I do not claim to be an expert but I also do not see myself as a “noob”. My advice is exactly that. Advice. It’s purely optional and at the end of the day “you do you”.
I’m sure if I search through the various posts on blogging that I’ve written over the years, I’ll find one pretty much identical to this. But good advice bears repeating. Plus, as the years go by, there are more options available to new bloggers. So here’s some simple, straightforward and candid advice for those who are considering starting a blog. Some of it is universal and you’ll find similar tips on most sites about blogging. Others derive from my personal experiences of writing online over the last 17 years and being part of a community of bloggers. I do not claim to be an expert but I also do not see myself as a “noob”. My advice is exactly that. Advice. It’s purely optional and at the end of the day “you do you”.
First off, before you type a word or consider setting up a blog. Consider the following. A blog that is public can be read by others. It probably won’t get a lot of traffic to begin with but it is in the public domain. Also, nothing on the internet truly goes away. Deleted blogs persist. What I’m driving at is the very act of blogging requires you to put yourself out there. You are sharing of yourself and by dint of the fact that your blog is available to read, you are tacitly inviting people to interact with you, consider you and even judge you. If you are not comfortable with that, then don’t do it. I am not saying that the moment you publish your first post, you’ll receive a tsunami of abuse, co’s you won’t but you’re dealing with people on the internet, so there is scope for things to go south. So choose wisely as the Grail Knight said.
Decide in advance of blogging what you would like to write about, what your goals are and whether you are going to wing it or work to a schedule. These points are connected to a degree, so it helps to have a clear idea before you start. If you’re just writing for your own pleasure and to share your experiences, then a fancy name, specific niche and timetable are not required. If you have your heart set on being the definitive source online about Etruscan pottery, then you need to choose a title that is relevant and then write prodigiously about that subject to build up your audience. For many of us, we are writing mainly for enjoyment, so there aren’t too many big decisions to be made beforehand. But it doesn’t do any harm to consider your options before you begin.
Pick a means of blogging that suits your needs. I would suggest that you choose a free platform or one at least with a free tier of service to begin with. Don’t spend a penny on blogging until you know that it is for you. You can always upgrade and add fancy features at a later date. If you’re the sort of person who gets side tracked or obsessive over design issues, try a blogging service such as Bear or Blot. Both offer simple, plain and unadorned blogging so you can just write, publish and shake it all out. Too many bloggers (and I include myself in this category) will draft plans, fret over logos and templates, plan schedules and generally channel all their energy into the backend of their blog, only to find they have nothing left in the tank when it comes to writing.
Be honest with yourself about what you want from blogging. Many bloggers are not bothered about statistics and traffic. If you’re not then your blogging will be a lot happier. However, there is nothing wrong with wanting to grow an audience and obviously, if you have aspirations of monetisation then numbers and the size of your readership matter. It is a question of tempering your dreams and being realistic about expectations. Growth requires promotion and marketing, although regularly posting new material also helps with regard to Google ranking. SEO also has an impact, like it or not. For the people who are somewhere in between these two positions, it is nice sometimes just to know that your posts are being read by someone and positively received. But even that requires a degree of self promotion and the most obvious means is social media. Blogging communities such as the Blaugust Discord server are also very beneficial. Don’t forget to network.
Modern life is complex with multiple demands on our time. Work, family and real life take priority for obvious reasons. Therefore, you need to figure out when and where you can write. You also need to find a suitable writing environment, if possible. You know the kind. Free from distraction. Once you’ve sorted out a specific time and place to write, then you write. Sounds crass to even say that, doesn’t it? But it is the key to blogging, spookily enough. I’ve said it before and I’ll say it again, writer’s block as it is generally perceived, is not really a thing.
Yes, I said it. Writer’s block isn’t a case of “I can’t write at the moment”. It’s just a case of “I don’t want to write at the moment”. Now before everyone gets shitty with me about this point, I am not referring to the days when some folk find themselves without the spoons to write. That is different. That is a wider mental health issue and not specific to writing. On such spoonless days, not only will you not write, you won’t go shopping or do the laundry. I’m talking about the days when you sit down to write and your heart is just not in it. So you give yourself a free pass claiming writer’s block and go do something else. Come on, that’s bullshit. Do you think plumbers get plumbers block? No, they get on with the job whether they want to or not. Blogging requires a degree of self discipline. I’m not saying it has to be a chore but you do have to apply yourself sometimes. Or else you just won’t produce anything and blogs need content, do they not?
So to review all the above points, if you have decided to write, then figure out what you want to write about and then where. Once you’ve got these things sorted, then just get on with it. I don’t think it has to be any more complex than that and if it is, then I politely suggest that it is you and not blogging per se, that is making it so. Once you’ve got your head in the right place so you can write, then doing so becomes a lot easier. Some days it will feel hard and you may not be exactly happy with your results. Yet these days count and if you can power through them you’ll be a better writer for doing so. And then there’s the days when it’s just like turning on a tap and the words and creativity just spill out of you. Those days are the most satisfying. So, with all this in mind, go start a blog. Or if you have one already and it’s been put on the back burner, then go write something now. Happy blogging.