Blaugust 2026: Let Writing Commence
I have been writing online for nearly two decades. I don’t claim to be good or accomplished but what I can say with certainty is that the more often you write, the easier it becomes. For those who are new to writing a blog and the Blaugust Festival of Blogging, possibly the biggest hurdle that you now have to get over, is writing your first post of the month. You spent the lead up to this event sorting out your blog templates, fine tuning the backend and possibly banking some ideas. Or you may have decided to just wing it and make it all up as you go along. Both are perfectly valid approaches. However, there is one thing left to do that cannot be put off, avoided or danced around. Writing. At some point you’ve got to do it. Or bail on the event. The proverbial “shit or get off the pot”.
I have been writing online for nearly two decades. I don’t claim to be good or accomplished but what I can say with certainty is that the more often you write, the easier it becomes. For those who are new to writing a blog and the Blaugust Festival of Blogging, possibly the biggest hurdle that you now have to get over, is writing your first post of the month. You spent the lead up to this event sorting out your blog templates, fine tuning the backend and possibly banking some ideas. Or you may have decided to just wing it and make it all up as you go along. Both are perfectly valid approaches. However, there is one thing left to do that cannot be put off, avoided or danced around. Writing. At some point you’ve got to do it. Or bail on the event. The proverbial “shit or get off the pot”.
I think I’ve participated in all previous iterations of Blaugust and before that the Newbie Blogger Initiative. I have written numerous first day posts where I extol the benefits of writing both personally and for society. I always stress the social and community aspect. Sadly there comes a point when repeating yourself becomes a little tiresome, so another approach needs to be found to sell things. I personally like quotations. They show that many of the struggles we face in life are in fact universal and if other have beaten them, so can I. A good quote imparts wisdom and can also be charismatic, witty and even fun. So, can I find any suitable quotes about the merits of writing? Yes I believe I can.
“If you cannot write well, you cannot think well; if you cannot think well, others will do your thinking for you.”
Oscar Wilde
Too heavy? May be. Let’s try and find something that doesn’t imply some dystopian police state. Okay, how about this?
Ernest Hemmingway doing his famous George A. Romero impression
“The first draft of anything is shit.”
Ernest Hemingway
Too dispiriting? Possibly. But there is a lot of truth in the quote. On to another then and let’s see if we can find the right tone.
“There is something delicious about writing the first words of a story. You never quite know where they'll take you.”
Beatrix Potter
That’s more like it. Very positive. It makes writing sound very adventurous.
“If you can't annoy somebody, there is little point in writing.”
Kingsley Amis
Blimey O’Riley. If that isn’t a major incentive to write I don’t what is. It certainly is a good reason to start typing immediately after you’ve read this post.
Advice from this particular Khajiit is often questionable
“Writing is a great way to become rich and popular. Furthermore it’s easy.”
M'aiq the Liar
Damn. Where did that come from? Ignore it. It’s total bullshit. Focus on the other ones.
“The scariest moment is always just before you start.”
Stephen King
So we’ve completed our motivational quote journey and arrived back where we started. With Blaugust 2026 starting and everyone publishing their first post. I hope everyone participating enjoys the event and gains something positive from the experience. I’m looking forward to reading a lot of new material and following new blogs. I have updated my bloroll page, so that it shows the 20 latest posts from those who are taking part in Blaugust 2026. It also has a comprehensive directory of over 250 blogs, which includes previous Blaugust alumni and long term bloggers who are now established community members. Some sites have not seen any content posted for a while but I like to leave them on the blogroll in case their owners resume writing. In the meantime, may I wish all those taking part in this years Festival of Blogging Qapla’. Time for one more quote.
“Good luck everyone. Especially me.”
Marek Larwood
Planning for Blaugust 2026
If you take a cursory look at a calendar you will see that the month of July is fast coming to an end. That means that Blaugust 2026 Festival of Blogging starts in a few days time! If you’re participating, or thinking of doing so, the next few days present a golden opportunity to do some practical organising and basic preparation. You don’t have to if you don’t want to. Feel free to just do things as they come, so to speak, if that’s your approach. However, for most of us, it helps if we have some kind of plan in place and make some arrangements in advance. I personally prefer this approach and like to have some ideas for blog posts in the bank. It is also useful to have “options” if something doesn’t go to plan. For those who are new to Blaugust, here are a few ideas regarding preparation that may be of use to you. As ever, your personal mileage may vary and ultimately you are best off adopting a strategy that suits your writing style and personal schedule.
If you take a cursory look at a calendar you will see that the month of July is fast coming to an end. That means that Blaugust 2026 Festival of Blogging starts in a few days time! If you’re participating, or thinking of doing so, the next few days present a golden opportunity to do some practical organising and basic preparation. You don’t have to if you don’t want to. Feel free to just do things as they come, so to speak, if that’s your approach. However, for most of us, it helps if we have some kind of plan in place and make some arrangements in advance. I personally prefer this approach and like to have some ideas for blog posts in the bank. It is also useful to have “options” if something doesn’t go to plan. For those who are new to Blaugust, here are a few ideas regarding preparation that may be of use to you. As ever, your personal mileage may vary and ultimately you are best off adopting a strategy that suits your writing style and personal schedule.
Basic planning
Blaugust is about creating content, be it written, videos or audio. Hence now is the time to start brainstorming ideas for potential material. I’m a stalwart advocate of notebooks and their electronic equivalent. If you have an idea, write it down. As for written content, establishing regular columns and recurring posts if useful. Providing a diary of your progress in a game or a project is useful and straight forward to write. Developing ideas into an actual post can be turned into a process. Start by writing down your blog title or a sentence describing it. Then add bullet points about different aspects of that subject. These can then be fleshed out into paragraphs. Impose structure via opening and closing statements and voila, you have a blog post or at least the first draft of one. If you’re out of ideas the Blaugust community has a list of prompts that may help.
Gonzo blogging
You may want to experiment with writing a stream of consciousness instead of planning a post. Some writers find this suits their temperament and will just sit and write whatever comes into their head. However, it is a very personal and exposing style of writing. When it’s good, it is a very engaging and powerful form of writing, that can be insightful and charismatic. However, it can also go the other way and come off as rambling and incoherent. There’s also a school of thought that some of the stuff that is in your head and that you don’t say out loud, is in there for a reason. Hence I wouldn’t recommend this style of writing to everyone.
Hunter S Thompson and the concept of Gonzo Journalism
Staying motivated and “doing the thing”
Let’s not kid ourselves. Writing or indeed producing any sort of creative content on a regular basis for a hobby is hard. It requires a degree of focus, time and self-discipline. Staying motivated is hard. Which is why I strongly encourage all Blaugust participants to talk with each others on the Blaugust Discord Server. It is an invaluable source of encouragement and support, irrespective of what sort of content you produce. Advice, constructive criticism and a kind word are always available. Or if you prefer, you can just shoot the breeze and unwind if it helps your creative processes (yes you do have them. We all do). And when I say talk, it’s mainly a text based discussion. Or you can just lurk if you want to. Passively observing is a useful tool in itself.
Adjust your expectations and be realistic about what you will achieve
Be realistic with your Blaugust goals. The key to building an online presence is to publish content regularly. Even a post a week can be difficult, especially if the only time you have to write is after work, when you’re tired and have other demands on your time. Remember that every post doesn’t have to be an in-depth essay or a literary milestone. A few paragraphs or even lines is sometimes all that’s needed to make your point, convey an idea or express a sentiment. Remember it is your blog and you should do things your way that you’re comfortable and content with. Don’t overreach yourself but don’t sell yourself short either. Realistically consider what you can produce over the course of a month and attempt to achieve it.
Go with the flow. What could possibly go wrong?
Go with the flow
Plans and reality make for uncomfortable bed fellows. You may plan a series of blog posts or videos and then discover that you’re no longer interested in the subjects or the content doesn’t come out as you thought it would. You favourite Aunt may splinter her pancreas and you find that the subsequent care you provide impacts upon your writing schedule. You may simply discover that writing or whatever it is that you create online is not for you or that you’re going about it the wrong way. Fear not. That is part of the point of Blaugust. The event gives you a broad overview of not only the mechanics of content creation but the “lifestyle”, so to speak. Hence adopt a go with the flow philosophy. That’s not to say you should be a lazy git. Blaugust is often a case of you get back what you put in. Just be mindful that things can change and that shit happens.
So to summarise, it never hurts to be organised and for many, imposing a degree of structure upon a month-long writing event, will make it far easier to navigate. Yet, there does come a point when you have to stop fine tuning your plan and just get on with writing, podcasting, streaming etc. It’s a bit like getting into the swimming pool when on holiday. The water looks inviting but you know it will initially feel cold. Once your in, past experience tells us it will be fine but the main obstacle is just diving or climbing in to the damn pool. Publishing your first Blaugustpost is a bit like this but once it’s done you may wonder why you worried about it so much. So take the plunge, stay in touch with other participants and see where the month ahead takes you. If you get stuck then help is at hand. Just ask on the Discord server or via a post comment. Enjoy the month ahead and Qapla’ as the Klingon’s say.
Blaugust 2026: Q&A
Next month the annual Blaugust: Festival of Blogging begins. Roundabout this time each year, I try to write a promotional post to raise awareness of the event and encourage potential participants. However, as I’ve done this quite a few times before, each year it is becomes increasingly difficult to present the essential facts about Blaugust: Festival of Blogging in an interesting fashion. There’s nothing worse than writing a post and feeling that you’re just covering old ground. So, this year, I thought I’d try something different and present the most important information about this annual event, as if it were a conversation between myself and an interested passer by. Feel free to attribute novelty voices for each party in your own head, while you read this. If it helps, try imagining that this discussion is happening between two celebrities or such like. Both may be wearing exotic hats but I digress. On with the scenario.
Next month the annual Blaugust: Festival of Blogging begins. Roundabout this time each year, I try to write a promotional post to raise awareness of the event and encourage potential participants. However, as I’ve done this quite a few times before, each year it is becomes increasingly difficult to present the essential facts about Blaugust: Festival of Blogging in an interesting fashion. There’s nothing worse than writing a post and feeling that you’re just covering old ground. So, this year, I thought I’d try something different and present the most important information about this annual event, as if it were a conversation between myself and an interested passer by. Feel free to attribute novelty voices for each party in your own head, while you read this. If it helps, try imagining that this discussion is happening between two celebrities or such like. Both may be wearing exotic hats but I digress. On with the scenario.
Q: What is Blaugust 2026: Festival of Blogging?
A: It’s month long event to encourage new bloggers and content creators, as well as those who’ve drifted away from existing blogs who are looking for the motivation to resume writing. We can help new writer take their first steps and existing writers fine tune their craft and provide advise on how to develop your online presence. The event offers guidance via our community of established bloggers. There are writing prompts available and an opportunity to share your content. Plus, it's not just about blogging. We can offer advice on podcasting and other forms of content creation. Ultimately it is about bringing people together, sharing knowledge and experience and having fun. Hugging is available if you dig that sort of thing. Blaugust runs from 1st August to the 31st.
Q: Why Blaugust?
A: Because it’s about blogging and it happens during August. Is it a great name? No. Is it memorable? Yes. And that’s marketing for you.
Q: Who is it aimed at?
A: Anyone who wants to write or create content online. The event originally emerged from the video game fan blog community but quick evolved to be more inclusional. Previous participants have written about such diverse subjects as African music, knitting and gardening. Even Colin can take part if he wants to.
Q: What do I have to do?
A: There’s a sign up form where you can share your personal details and where you create your content, be it a blog, YouTube channel or podcast. There’s a Discord server, where you can link any material you’ve produced and talk to other participants. Some people aim to stick to a content schedule as a means of getting back into the swing of content creation but this is not mandatory. You do as much or as little as you see fit and feel comfortable doing. If you start and then feel that it’s not for you, you can drop out. No one will judge you (much).
Q: What’s in it for me?
A: Certainly not global domination. However, if you take part there’s a chance to discover a hobby and pastime that you may enjoy, as well as the opportunity to make friends and become part of a growing community. There are some accolades you can work towards, if you fancy, but these are mainly for the simple satisfaction of achieving them. Blaugust is very much about the taking part. The results are for you to define.
Blaugust 2026: Festival of Blogging does not take place in Tucamcari, New Mexico, although people who live there can participate if they want
Q: Where does this all happen?
A: Tucamcari, New Mexico. No, not really. Blaugust is an online event with everything happening via your website, blog, YouTube channel etc and the official Blaugust Discord server. The event and the content that is created by participants are shared via social media. There is also a dedicated channel on the Discord server where you can post links to your material. There is also a list of participants so you can add new blogs and sites to your RSS reader of choice if you want to track what’s happening.
Q: So this is about building a community?
A: Yes, totally this. With eggs on top. Blaugust is about encouraging people to express themselves through online content creation and interacting with others who do the same. It’s about seeing differences as a positive and not a negative. About focusing upon common interests, rather than differences. If that sounds a little too ideological for you, think in terms of just finding a cool place to hang out with friends.
Q: Are there any rules?
A: Yes, there are a few but not many. Any event of this nature has to have some boundaries set to work within. Blaugust is not a commercial event. We have no problem with people pursuing commercial undertakings with their content creation but Blaugust is not a forum for participants to try and “sell their wares” to others taking part. Also you are free to create content about whatever you want but Blaugust does not want to be associated with inflammatory material or anything that breaks US, UK and European law. We expect a similar common sense approach to behaviour on the Discord server. However, Blaugust has seldom run into such issues over the 14 years it has been running. We do not go out of our way to police this event, as it runs on trust, maturity and emotional literacy. However, robust action will be taken against transgressions.
Q: What about the use of AI in content creation?
A: Blaugust has a simple rule of thumb regarding the use of AI in content creation. AI may assist your creative work, but it should not replace your creative contribution. Using AI tools to tidy up your prose is acceptable. If you’re entire post was written with an AI using minimal human interaction, then such content is unacceptable. More detailed guidance is available here.
Q: Is it fun?
A: Yes. But don’t take my word for it. Last year, 168 people participated and the consensus was that it was an unequivocal “stone groove”.
Q: Oh and finally, who is Colin?
A: Don’t ask.
Thoughts on “Finding an Internet Home”
I read a blog post by Void recently, about finding a new internet home. He wrote about how he and many others have had to pick up their “digital roots” and migrate multiple times over the years, from one platform to another. It is a position I can sympathise with as I have done likewise. Hence I like the idea of having a place online where I hangout by default. My own blog is an anchor for me but it is not quite the same thing as a platform or online portal where I can find all my friends and colleagues, share content and shoot the breeze. It’s a curious thing, because as I typed that last sentence it struck how such a sentiment may seem alien to others. There may well be people who like to have a finger in multiple pies and who are happy to frequent and flit between various social media apps, Discord servers and subreddits. I prefer to focus my efforts on a single instance. A place that suits my requirements, allows me to put down roots and become part of the furniture. Like a virtual Diogenes Club.
I read a blog post by Void recently, about finding a new internet home. He wrote about how he and many others have had to pick up their “digital roots” and migrate multiple times over the years, from one platform to another. It is a position I can sympathise with as I have done likewise. Hence I like the idea of having a place online where I hangout by default. My own blog is an anchor for me but it is not quite the same thing as a platform or online portal where I can find all my friends and colleagues, share content and shoot the breeze. It’s a curious thing, because as I typed that last sentence it struck how such a sentiment may seem alien to others. There may well be people who like to have a finger in multiple pies and who are happy to frequent and flit between various social media apps, Discord servers and subreddits. I prefer to focus my efforts on a single instance. A place that suits my requirements, allows me to put down roots and become part of the furniture. Like a virtual Diogenes Club.
Those who know me, may cogently argue that such a place already exists and I am currently a member there. That place being the Blaugust Discord server. It provides a fixed presence online, allows people to share content, hangout and chat. That meets a lot of the criteria I’ve already mentioned. Furthermore, I have been informed that there is a great more functionality available, should we wish to add it and use it. So perhaps this is the modern equivalent of an old school forum or community website that I crave after all? Sadly, there is one stumbling block with regard to this. Naturally, the Blaugust Discord server was set up and owned by Belghast. Hence nothing can be done administratively, such as adding functionality to current set up, until the ownership is transferred. This is something that has to be done through proper channels and obviously has to be handled with appropriate respect and deference.
Another issue that has crossed my mind with regard to Discord, is the long term viability of the service that currently provides, Discord has gained great traction due to its mainly free business model, which is supplemented with additional subscription fees for increased functionality. The pandemic helped make the product ubiquitous. However, nothing stays the same forever and we have seen plenty of other products with a similar business model become more and more monetised over the years. Discord explicitly said in 2025 that it was expanding beyond subscriptions into advertising, microtransactions and services for game developers. It has since expanded Quests advertising, virtual rewards and direct commerce inside gaming communities. At present none of these are a deal breaker. Will that remain the case? There have been rumours of an IPO for a while. Such a thing may well change the dynamic of Discord.
Looking back, I’ve spent time in many bespoke online portals that were created to provide the sort of community hub that I enjoy. For the original Newbie Blogger Initiative (the precursor to Blaugust) there was a bespoke forum provided by some company that has long since gone to the wall. Later the event centred around a Discord server that has now been abandoned. It’s still out there but no one uses it any more. Then there was Anook, a dedicated social platform designed by gamers, for gamers. This was especially popular among many of my peers but sadly just didn’t get the market uptake it was looking for. However, all of these service have had their respective day in the sun. Perhaps I am unrealistic in my desire for a permanent home. It could be that the reason why our community survives is because it migrates and adapts. Blaugust is now a blogging event, as opposed to the video games blogging event it started out as. Perhaps Marvin Gaye was right after all. “Wherever I lay my hate, that’s my home”.
Farewell Belghast
Everyday, once I’m up, I sit at my desk in my office, fire up my PC and log into Feedly. I have various RSS feeds grouped by category, which I slowly trawl through and read anything that catches my eye. I have one curated feed named “Blaugust” named after the yearly festival of blogging event. It has over 250 blogs listed, many of which are former participants. Most of these regularly post. Hence there’s a lot to get through and so I don’t read all of them. However there are a few that I always checkout. Mainly because they’re the personal musings of some of our writing community’s oldest and most prodigious members. The sorts of guys and gals who are part of the furniture. They’ve always been there and it feels like they always will. Posting their thoughts, sharing their enthusiasm and spreading the love, so to speak. One of these blogs, is Tales of the Aggronaut. written by Belghast.
Everyday, once I’m up, I sit at my desk in my office, fire up my PC and log into Feedly. I have various RSS feeds grouped by category, which I slowly trawl through and read anything that catches my eye. I have one curated feed named “Blaugust” named after the yearly festival of blogging event. It has over 250 blogs listed, many of which are former participants. Most of these regularly post. Hence there’s a lot to get through and so I don’t read all of them. However there are a few that I always checkout. Mainly because they’re the personal musings of some of our writing community’s oldest and most prodigious members. The sorts of guys and gals who are part of the furniture. They’ve always been there and it feels like they always will. Posting their thoughts, sharing their enthusiasm and spreading the love, so to speak. One of these blogs, is Tales of the Aggronaut. written by Belghast.
I read Belghast’s post from Wednesday 1st July. He’s been posting less frequently of late because he’s under going chemotherapy and it’s been taking a heavy toll upon him. He even apologised for this inconsistency in his post. He wrote about Paths of Exile I and II. As ever, he wrote the post in his usual leisurely, stream of consciousness style. It’s such a good skill to be able to do this. Just sit and write, from the hip so to speak but still make it interesting and engaging, rather than rambling and chaotic. It’s one of the qualities that I’ve always admired about his approach to blogging. The passion is front and centre as well. The post in question is about the size and design of the maps in Paths of Exile II and how they are too large from Belghast’s perspective with too much clutter. It is in every respect the definition of a fan post, written by a gamer. Belghast’s blog is filled with such content. There’s also more personal material, such as the death of his wife a year ago, his grief and his illness.
There wasn’t a post from Belghast yesterday or today. That’s not surprising considering his health situation. So I and others thought nothing more of it. Then the news filtered back to our community Discord server this afternoon, that he had passed way from complications arising from his chemotherapy, apparently. Let it suffice to say that adjectives such as shocked and stunned do not adequately convey how utterly surprised and upset everyone in our community is. This is a genuine tragedy for his family and friends. Setting aside our own personal feelings, naturally they’re at the epicentre of this bereavement and our thoughts are with them first and foremost. That being said, the blogging community that sprang up around the Tales of the Aggronaut blog and the annual Blaugust: Festival of Blogging event has lost their best and most stalwart member and friend.
It may sound hyperbolic but Belghast was the epitome of a “good man”. He was thoughtful, encouraging, welcoming and kind. The latter is the greatest quality. He built our community through the Blaugust: Festival of Blogging event and was a source of continuous support and enthusiasm. Even when life visited tragedy upon him successively in such a short time. Yet he never complained, remaining positive and outward looking, despite his personal circumstances. He had a social conscience and cared about others and what we do in life. From time to time he’d write about such things and it was clear he was in his own way, one of life’s “doers”. He now leaves a substantial gap in our community and he will be sorely missed. The world needs more “good men”. Especially now.
Although many who new Belghast are still reeling from the news. It has been decided that this years Blaugust: Festival of Blogging will most definitely go on. The annual event, held every year in August, which is designed to encourage people to write creatively and share it online, is the perfect way to celebrate Bel and his achievements. It may also provide a means for people to proactively work through their grief. From a wider perspective, encouraging people to think, write and express themselves online is something that most certainly needs to be encouraged and nurtured in light of the present geopolitical situation. Hence Blaugust 2026 is a fitting way to remember and honour our friend Belghast. A prodigious writer, a community builder and a decent human being.
Namárië Belghast.
Thoughts on Blogging Part 25
On Friday 26th June, I had another random spike in internet traffic to Contains Moderate Peril. The statistical package that comes with my Squarespace account recorded over 13k visits in less than 24 hours, which is not typical (although I wish it was). However, all of these visits to my blog arrived via the default homepage and spent between 1 and 2 minutes there. Hence, it was obvious that this was not human traffic, as there was no evidence of any searches being made of content that is available on my site, nor of the “visitors” clicking on any of the links on the top menu and viewing other posts. This was undoubtedly AI traffic arriving at the designated homepage and simply parsing the site. I had a similar spate of this sort of web traffic last November. The only difference on that occasion is that the traffic all came from China. This time round it hailed from the US. I suspect that this is something that will happen more often as companies set their AI loose on the net for what is effectively training.
On Friday 26th June, I had another random spike in internet traffic to Contains Moderate Peril. The statistical package that comes with my Squarespace account recorded over 13k visits in less than 24 hours, which is not typical (although I wish it was). However, all of these visits to my blog arrived via the default homepage and spent between 1 and 2 minutes there. Hence, it was obvious that this was not human traffic, as there was no evidence of any searches being made of content that is available on my site, nor of the “visitors” clicking on any of the links on the top menu and viewing other posts. This was undoubtedly AI traffic arriving at the designated homepage and simply parsing the site. I had a similar spate of this sort of web traffic last November. The only difference on that occasion is that the traffic all came from China. This time round it hailed from the US. I suspect that this is something that will happen more often as companies set their AI loose on the net for what is effectively training.
Generative AI summaries became available via most major search engines in spring 2024, after a year or so of testing. They have been well received by the public and have now become a common place tool. You ask a question and instead of a list of links with posts featuring a possible answer, you instead get a summary of the relevant data from all those sites. It is a quick and convenient system where the AI does much of the heavy lifting. However such services have consequences. A study by Pew Research Center found that those using generative AI summaries are 50% less likely to click on any of the search results offered, preferring to end their enquiry once the summary has been provided. This has obviously had a significant impact on web traffic to the source websites that provide the data for the AI summary. For some it’s an inconvenience. For others it can ruin their business model, especially if they rely upon advertising.
There are further considerations beyond the financial. All too often, the AI in question scrape websites and blogs written and maintained by members of the public, rather than business entities. Fan created content produced by enthusiasts and non-professional writers such as myself. I have run Contains Moderate Peril since 2010 and fall squarely into this category. Although it has been satisfying to be part of a writing community and to interact with readers, my online writing has not brought any commercial success or benefits and over the previous 16 years has incurred an ever increasing operating cost. Until recently that has been an acceptable arrangement because I have grown an audience, which for me is one of the key reasons to write. However, AI summaries are eroding that audience and becoming a “middleman” that although beneficial for the end user, does me no favours at all. AI summaries have become information brokers and sadly, I am not the customer but a resource.
This situation was brought home to me last year when I was asking an AI a specific question about the MMORPG, Star Trek Online, that I couldn’t remember. Yes, I to use these services. The generative AI summary scraped an answer from one of my own blog posts, presented it to me with a link back to the original article I had written. Initially I thought this to be ironically funny but then it dawned upon me that from hence forward, my writing would no longer be primarily for a human audience. Instead my work would be parsed by AI to provide it with the answer they require for a third party enquiry. Yes, I may well be contributing to answering someone’s question, which in itself is a valuable thing to do but any tangible, positive benefits derived from this process would be directed at the AI service, rather than me. Essentially, my time, effort and money will be benefitting big business rather than me. To which my response is unequivocally “fuck that shit”.
Which leads me to a very important question from my perspective. Do I want to keep maintaining a blog under such circumstances? Generative AI summaries will become ubiquitous information brokers, separating writers from their audiences. Yes I’m sure established blogs with substantive, loyal audiences, will still attract direct traffic to their respective sites but Contains Moderate Peril doesn’t fall into that category. This websites halcyon days were between 2010 and 2014. 66% of my traffic nowadays comes from Google searches. Someone wants to find out about some niche market film, “Googles” it and then finds my review. Hence such posts have a good shelf life and can over time yield a constant feed of traffic. AI summaries effectively negate this process. Furthermore, simply becoming a regular Reddit contributor allows me to reach far more people than my blog ever does. There’s also far more interaction to be had between writer and reader.
The yearly Blaugust: Festival of Blogging is fast approaching. I usually undertake this event in a mentor role and try my best to write everyday for a calendar month. By doing so I showcase the merits and pleasures of writing online. If you are writing primarily for your own enjoyment, then that can certainly still be achieved. If you see writing as a means to build a community and reach an audience that you can interact with, then generative AI summaries are an impediment to that process. Because you are no longer the public face of the information being provided. The AI is now the assimilating that role. This issue is part of a wider sea change that is happening across the internet in the way we seek out and interact with content and those that create it. Am I happy with all the consequences of this change? Patently not, as this blog post indicates. Hence it is time for me to reflect and consider my options. I don’t enjoy spitting in the wind.
Upgrading My Blog: Part 2 Break Stuff
In the last post in this series, I specified the need for a plan with regard to upgrading my blog. Well a plan has emerged, been refined and has now been formally adopted. Rather than migrate Contains Moderate Peril to a new platform and effectively have to rebuild all the content, I am going to upgrade my existing presence on Squarespace. This decision was made for two reasons. Time and money. Migrating to a new platform will take a lot of time and incur additional costs. Upgrading the existing website will take less time and has no cost implications. That is not to say that it will be easy. It has become abundantly clear that the upgrade process will break stuff and that all published posts will have to be manually repaired. Hence my choice boils down to the lesser of two evils.
In the last post in this series, I specified the need for a plan with regard to upgrading my blog. Well a plan has emerged, been refined and has now been formally adopted. Rather than migrate Contains Moderate Peril to a new platform and effectively have to rebuild all the content, I am going to upgrade my existing presence on Squarespace. This decision was made for two reasons. Time and money. Migrating to a new platform will take a lot of time and incur additional costs. Upgrading the existing website will take less time and has no cost implications. That is not to say that it will be easy. It has become abundantly clear that the upgrade process will break stuff and that all published posts will have to be manually repaired. Hence my choice boils down to the lesser of two evils.
At present Contains Moderate Peril runs on Squarespace 7.0 and uses a template called Trombone Shorty. The template is obsolete and Squarespace 7.1 is now available with improved functionality. If I simply upgrade to the latest version, my site will break. If I replace the obsolete template with a compliant one, then upgrade, my site will break less. It’s all a bit of a Hobson’s Choice and somewhat annoying. However, this coming Saturday 13th September, I shall be upgrading one way or another and so expect the website to have anomalies. I shall then go through the back catalogue of posts and fix the formatting and replace the various pictures with ones that can be scaled accordingly.
I have decided that as part of this revamp and relaunch of Contains Moderate Peril, I am going to streamline its content. Film, television and video game related posts, such as reviews and long form criticism will now be the primary focus of the revised website. All other content will be relocated elsewhere. Where exactly, I’m not sure at present. But such content could find a suitable home on a platform such as Blot or Bear. I like to write about a wide variety of subjects and will continue to do so. However I think that it is wise to keep them separated. There was a time about a decade ago when Contains Moderate Peril had a clear identity. I think that has been diluted over time by trying to do too much in one place. I think re-establishing a clear remit will be beneficial.
Blaugust 2025: Lessons Learned
This year’s Blaugust: Festival of Blogging has reached an end and it would appear that this event has been well received by those who have participated in it. I believe that there were 168 bloggers taking part this year, many of whom have not participated before. Some were new to blogging, where others simply wished to see if they could increase their writing output. As ever there was a wide variety of blog styles and subject matters and it has been most interesting to read new posts every day. I have attempted to leave comments and positive feedback where I can and I hope that some of these new blogs that I’ve discovered continue to write. Well done to everyone who took part. I hope it has been an enjoyable and informative process and that you have learned from it. I know that at least one blogger has determined that writing online is not for them, which is a valuable lesson.
This year’s Blaugust: Festival of Blogging has reached an end and it would appear that this event has been well received by those who have participated in it. I believe that there were 168 bloggers taking part this year, many of whom have not participated before. Some were new to blogging, where others simply wished to see if they could increase their writing output. As ever there was a wide variety of blog styles and subject matters and it has been most interesting to read new posts every day. I have attempted to leave comments and positive feedback where I can and I hope that some of these new blogs that I’ve discovered continue to write. Well done to everyone who took part. I hope it has been an enjoyable and informative process and that you have learned from it. I know that at least one blogger has determined that writing online is not for them, which is a valuable lesson.
As for myself, this year’s Blaugust has been broadly enjoyable from a writing perspective. I have posted every day and so met the goal that I set for myself at the beginning of the event. A slap up meal and a bottle of the good stuff awaits as a reward. I shall try to continue posting regularly in September but don’t feel disposed to make any commitments beyond that. The biggest impediment to writing I have at present is a neck injury that I recently “acquired”. I find sitting in my gaming chair at my desk can become painful after an hour or so. But like any problem, there are always ways to manage or work around it. Here are a few additional thoughts and lessons that I’ve learned from this year’s Blaugust. They’re in no particular order and I’ve simply written them down as they’ve occurred to me.
Squarespace as a blogging platform, lacks several key features such as a word count and a means of counting published posts.
The word count of a post on Contains Moderate Peril can range from 700 to 1,200 words.
I can write short posts if I wish to but prefer to express myself in a more detailed and expressive fashion. I speak the same way, so it’s not my default position to be brief.
I celebrated 18 years of blogging during Blaugust, so I cannot claim to be a newbie. However, like life itself there is always scope to learn new things and this year’s Blaugust participants have given me much food for thought.
Lot’s of bloggers don’t worry about adding images to their text but I guess that very much depends upon what you write about.
I think there is a finite number of blogs that you can effectively follow. I am presently tracking over two hundred blogs via Feedly and it is proving difficult to do this, due to the time it takes. I may have to do some “pruning”.
It is reassuring to see people still expressing opinions on politics, current affairs and social issues. I understand how social media culture can be somewhat intimidating or unpleasant, so making any sort of public statement requires a personal “risk assessment”.
Every blog post you read presents an opportunity to learn of a new pop culture reference.
Blogs can directly or indirectly tell you about the author’s life. Some folk are going through a lot. Bear that in mind. Be kind or at least don’t be a fool.
If you post pictures of your pets on your blog, then people will read it.
Reading new blogs via Blaugust: Festival of Blogging has been fun, as has getting to know their authors. It also highlights how the blogging scene is in constant motion and that people come and go over time. It brings absent friends to mind. Blaugust, as well as my 18 years of writing online, has brought back fond memories of numerous bloggers who have hung up their proverbial spurs and headed off into the sunset. However, that is the way of things. Nothing remains the same forever apart from those two hardy perennials, death and taxes. So it just remains for me to say goodbye to Blaugust 2025. With regard to those who have participated, let us remember the wise words of Young Mister Grace from the BBC sitcom Are You Being Served, “You’ve all done very well”.
My Oldest Draft Post
There is currently a group writing prompt available as part of this year’s Blaugust: Festival of Blogging which has piqued my interest. It asks the question “what is the oldest draft post you have” and suggests that it is revived in some manner. I have dozens of draft posts in a folder in my Google Drive. Many are film reviews or film related. The oldest of which dates back to summer 2010. Rather than write a straight forward review of Blake Edwards 1968 comedy The Party, I rather foolishly thought at the time that I’d tackle the issue of whether the film is sufficiently racist to make it beyond the pale. Let it suffice to say that I quickly found myself bogged down in the complexities of the subject and thus never completed the blog post.
There is currently a group writing prompt available as part of this year’s Blaugust: Festival of Blogging which has piqued my interest. It asks the question “what is the oldest draft post you have” and suggests that it is revived in some manner. I have dozens of draft posts in a folder in my Google Drive. Many are film reviews or film related. The oldest of which dates back to summer 2010. Rather than write a straight forward review of Blake Edwards 1968 comedy The Party, I rather foolishly thought at the time that I’d tackle the issue of whether the film is sufficiently racist to make it beyond the pale. Let it suffice to say that I quickly found myself bogged down in the complexities of the subject and thus never completed the blog post.
For those who are unfamiliar with the film, it is about an Indian actor who is making his first big budget American film. He is fired due to his incompetence, yet due to a clerical error is instead invited to a fancy party held by one of the film’s producers. The plot focuses on his naivete and the difficulty it causes him in navigating the social complexities of late sixties Hollywood. However, his inherent good nature and fundamental decency is a stark contrast to the iniquities of the film industry. Blake Edwards was an established film maker at the time and had already made several successful comedies, including Breakfast at Tiffany’s (1961). The main issue with The Party is the casting of comedian and actor Peter Sellers as Hrundi V. Bakshi. An Englishman playing an Indian.
Below is the complete draft post as abandoned in 2010.
Is The Party Racist?
Racism can be defined in many ways. One definition is that racism is a belief that all racial groups are distinguishable by intrinsic characteristics or abilities. Hence, some such groups are therefore naturally superior to others. Racism then manifests itself as a set of practices that discriminate against members of particular racial groups. However, some would argue that such a definition is too simple and others may think it too broad. It can therefore be argued that if defining racism itself is potentially complex, determining if something is racist, can at times be similarly difficult.
I am reminded of something that African American comedian Reginald D. Hunter said many years ago in one of his routines. He humorously pointed out that he was often asked to arbitrate as to whether something is or isn’t racist by his white friends. One anecdote recounts how a white man stood on someone’s foot in a cinema. He immediately says “sorry I didn’t see you” and then realises that the guy who’s foot he stood on is black. Reginald D. Hunter was amused by this moral dilemma and jokingly said “was there hate in your heart when you said it”. I think this is a point worth considering when trying to determine if something is or is not racist.
Bearing this in mind, does this make the 1968 Blake Edwards comedy The Party, starring Peter Sellers as Hrundi V. Bakshi, an Indian man, racist? As there are so many subjective variables pertaining to racism, perhaps a better question to ask is do you think that The Party is racist? Let us consider a few points that may be of relevance and then try and determine whether they prove one way or the other:
Use of Brownface: Peter Sellers, a white British actor, plays an Indian character, which involves him using makeup to darken his skin—a practice known as “brownface.” This is widely recognized today as a form of racial caricature that perpetuates harmful stereotypes. The use of brownface has been criticised for reinforcing the idea that people of colour can be reduced to exaggerated portrayals by white actors, rather than being represented by actors of the same ethnicity.
Stereotypical Depiction: The character of Hrundi V. Bakshi is portrayed in a way that plays into several stereotypes of Indians, particularly in Western media. His exaggerated accent, clumsiness, and naivety can be seen as contributing to a caricatured and one-dimensional portrayal of an Indian man, rather than presenting him as a fully developed character.
Cultural Sensitivity: The film was made in the late 1960s, a time when awareness of racial and cultural sensitivity in Hollywood was far less than it is today. While some argue that the film is a satire or a critique of Hollywood's treatment of minorities, this defence does not fully account for the offense that people of colour felt.
Contemporary Reactions: At the time of its release, the film was generally well-received as a comedy and many viewers may not have questioned its racial implications. However, in more recent years, critics and audiences have reassessed the film in light of changing social norms.
In summary, while The Party may have been considered humorous and harmless at the time of its release, by today's standards, the film's portrayal of race is widely regarded as problematic and potentially racist due to its use of brownface and stereotypical depictions, irrespective of any emergent humour.
Further notes.
The film draws much inspiration from the works of Jacques Tati. Particularly; Monsieur Hulot's Holiday and Mon Oncle.
Shane Danielson in The Guardian described The Party as "A comic masterpiece - yet hardly the most enlightened depiction of our subcontinental brothers. Still, propelled by Seller's insane brio, this late display of blackface provided some guilty chuckles, and at least one enduring catchphrase (the immortal 'Birdie num-num')."
Blake Edwards has run into similar later criticism for the casting of Mickey Rooney as a Japanese character in Breakfast at Tiffany's.
The Party was hugely popular in India. The late Indian Prime Minister Indira Gandhi was a fan and was very fond of repeating one of the film’s most memorable lines. When an irate producer shouts at Hrundi V. Bakshi “Who do you think you are?” Bakshi forcefully replies “In India we don't think who we are, we know who we are!".
In some ways, I’m rather grateful for this Blaugust writing prompt because it is a timely reminder that not all ideas translate into good blog posts. The entire post is poorly framed. It’s not a question of whether The Party is racist or not, because it essentially is. However, to apply Reginald D. Hunter’s test, I don’t think it had hate in its heart. The prevailing culture of the US film industry at the time just wasn’t sufficiently racially and culturally sensitive enough to do justice to the film’s plot and thematic aspirations. With regard to incomplete draft posts, I have numerous others that aspire to long form criticism and analysis. Re-reading them now, I remember why many of them remained as drafts. They are mainly ideas that don’t work or have not been thought through. However, rather than considering them failures, I prefer to think of them as examples of slowly gaining experience.
NB. I referenced this draft post five years ago in previous “Blapril” writing prompt.
Blaugust 2025: Staying Motivated
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
It is currently “staying motivated” week in this year’s event. As ever, there are some optional questions which can be used as writing prompts. Usually, I just offer advice and such like but this time round, I’ll actually answer the questions.
Q: What tricks do you use to keep yourself motivated when something feels impossible?
A: I gamify the process. I set specific criteria and if they are met, then I reward myself.
Q: What are your blogging goals? Do you think participating in Blaugust is getting you closer to where you want to be?
A: First to blog consistently for a month. Secondly, I want to increase my readership. The former is achievable. The latter requires a well defined promotional and marketing policy. That is not within my skillset, so it requires the involvement of a third party and capital expenditure. At present I am still considering whether to do this or invest in a new and separate project.
Q: What do you think you’ll get out of completing your Blaugust goals?
A: The same personal satisfaction I got from writing consistently for a month that I did last year.
Q: What drives you to blog?
A: Robert E. Howard used to burn the midnight oil and write prodigiously because he believed that if he stopped, the spirit of Conan would behead him. I write mainly for pleasure.
Q: Are you happy with your Blaugust so far? If so, why? If not, why not?
A: Yes. I’ve not struggled for ideas and I don’t find writing a chore.
Q: How important is goal setting & reaching your goals to you overall?
A: Quite important. If I reach my writing goal then I’m having a fancy meal at the best Indian restaurant in the borough and also buying a litre of good quality gin.
Q: Did you read any posts during Blaugust (or before) that you found particularly inspirational? Share them!
A: There have been some very good posts from Blaugust 2025 participants. Especially those that have struggled and written about it. I admire their honesty. Perhaps a quote from Stephen King may help those looking for motivation. “The scariest moment is always just before you start.”
The Pronunciation Police
This post is courtesy of a Blaugust: Festival of Blogging writing prompt. Specifically, “write about something that’s pretty insignificant overall that you have a very strong feeling about”. Effectively a low stake hot take, to coin a phrase. Twenty years ago I could have provided dozens of examples. People who eat with their mouth open, the decline of public toilets and what is the point of male body hair?
However, old age has calmed my tumultuous soul and I no longer allow an excess of trivia to get under my skin. That being said, there are a few things that continue to set my teeth on edge. The immediate problem I’m presented with as far as this blog post goes, is choosing one to write about that won’t get me sectioned, defenestrated or sent to Coventry.
“It's spelt Raymond Luxury-Yacht, but it's pronounced Throatwobbler Mangrove.”
This post is courtesy of a Blaugust: Festival of Blogging writing prompt. Specifically, “write about something that’s pretty insignificant overall that you have a very strong feeling about”. Effectively a low stake hot take, to coin a phrase. Twenty years ago I could have provided dozens of examples. People who eat with their mouth open, the decline of public toilets and what is the point of male body hair?
However, old age has calmed my tumultuous soul and I no longer allow an excess of trivia to get under my skin. That being said, there are a few things that continue to set my teeth on edge. The immediate problem I’m presented with as far as this blog post goes, is choosing one to write about that won’t get me sectioned, defenestrated or sent to Coventry.
So I have chosen a particular subject from the world of fandom. Because the good thing about fandom is that it’s mature, tolerant and nuanced as well as a broad and welcoming church. My low stake hot take is about the works of Professor J.R.R. Tolkien. A master of literary world building and the inventor of multiple languages specific to that world. The creation of Sindarin, Quenya and Khuzdul are incredible achievements and a gift to fans, who relish such depths of lore.
However, as with any language there are a set of rules that govern their use. As these are not living languages currently in use, it can be argued that they have not evolved and are therefore static. Hence there are clear, unequivocal and definitive ways to pronounce words. Therefore, any variations or deviations from these are wrong.
The Lord of the Rings and especially The Silmarillion are filled with characters and places with complex names. However because most are derived from the three aforementioned languages, there are clear rules as to how to pronounce them. Furthermore, there are guides on this very subject within the appendix of both books. Hence, if a reader is struggling with names, all they have to do is take a few brief moments to consult these guides. There are also numerous websites that also have collated this same information and can similarly render assistance.
Therefore, upon mature consideration and sober reflection, unless you are the Elephant man or a habitual helium breather, there is absolutely no fucking excuse for getting this shit wrong is there? For god’s sake, Tolkien went to all that bother to create a tangible and credible living world and you can’t even be bothered to take the time to pronounce the source text that you profess to love, correctly. What the fuck is wrong with you?
Michel Delving in The Shire
People who play the MMORPG, The Lord of the Rings Online, are by far the worst offenders. How many fucking times do you have to be told it’s not “Michael Delving” or “Mitchell Delving”. The correct pronunciation of Michel Delving is Mickel Delving. And once again, in Sindarin “c” is pronounced like a “k”. Therefore you say Celeborn as Kellerborn. Oh and let’s not forget Sauron, you know, the bad guy from The Lord of the Rings. The “au” in his name makes an “ow” sound. So when pronounced properly Sauron is Sowron.
Then there are some words and phrases that are traditional English, often of Celtic origin, that further bamboozle Tolkien fans. For example there is a village called Combe, northeast of Bree. Despite its spelling, the correct pronunciation is Coomb and not Comb as in the thing you use to part your hair. It is an archaic word for a small, deep valley. Is it really too much to ask that people reading Tolkien’s work have a degree in both history and ancient languages? I am so fed up with listening to people calling it Comb or as one imbecile did, combi. Haven’t you people learned yet that English is seldom spoken as it is spelt? We are consistently inconsistent.
Sadly this ongoing pronunciation problem is unlikely to get any better. Since the release of Peter Jackson’s film trilogy, there has been a huge increase in Tolkien fandom. Many of whom are American. Sadly, through a cruel caprice of fate, all of them are afflicted with a chronic speech impediment. Therefore, any US YouTube channel offering linguistic advice, be it pertaining to Tolkien’s work or not, is inherently wrong.
My advice to anyone struggling with all this, is to listen to the BBC radio adaptation of The Lord of the Rings, where you can hear the clipped and precise tones of numerous Great British character actors and their correct pronunciation of the source text. For those disposed to quibble about this, Christopher Tolkien himself was a language consultant on the production. So there.
N.B. This is a humorous post, not to be taken seriously or personally. Although you can if you want.
18 Years of Blogging
Today is my blogging anniversary. I have been writing online consistently for 18 years. My earliest blogs no longer exist, although they can be found via the Internet Archive Wayback Machine. My first blog was a Lord of the Rings Online fansite called Misadventures in LOTRO. After a while this morphed into a wider gaming website; Misadventures in Gaming. However, I soon discovered that I wanted to write about more than just video games, so I decided to start from scratch and created Contains Moderate Peril in February 2010. This blog endured and has been my main online presence ever since. It has moved several times for various reasons. For a while I had a sponsor, as well as a reasonably sized audience and had dreams of making money from my writing and podcast. But it wasn’t to be and now I just write primarily for my own peace of mind and amusement.
Today is my blogging anniversary. I have been writing online consistently for 18 years. My earliest blogs no longer exist, although they can be found via the Internet Archive Wayback Machine. My first blog was a Lord of the Rings Online fansite called Misadventures in LOTRO. After a while this morphed into a wider gaming website; Misadventures in Gaming. However, I soon discovered that I wanted to write about more than just video games, so I decided to start from scratch and created Contains Moderate Peril in February 2010. This blog endured and has been my main online presence ever since. It has moved several times for various reasons. For a while I had a sponsor, as well as a reasonably sized audience and had dreams of making money from my writing and podcast. But it wasn’t to be and now I just write primarily for my own peace of mind and amusement.
One of the most rewarding things about writing online and doing so fairly regularly is the fact that over time you build up a body of work. This iteration of Contains Moderate Peril has approximately 2000 posts. Some of them aren’t too shabby. I certainly think that writing consistently for 18 years has improved the standard of my writing and helped me develop my own style. Writing has a multitude of benefits which is why I continue to do so. There’s the community aspect of blogging and the sharing of ideas and interests. Then there is writing to order your thoughts and to try and make sense of the world. I find this extremely therapeutic. It takes a degree of confidence to stick your head above the parapet and express an opinion online. As a result, writing has played an important role in my life and been beneficial to my mental wellbeing.
Blogging has also led to numerous online friendships that I value greatly. I take the annual Blaugust: Festival of Blogging seriously because it can be a beneficial experience to new and returning bloggers. Modern life is fast paced and there are so many things competing for our attention. Writing online has given way to video and audio content. Social media, an even briefer medium, has diminished the popularity of the written word even further. However, you’ll find no nuance in a meme or tik tok. Hence they are blunt tools. The written word can express the complexities and range of human emotions far more effectively. They can also speak truth to power. Which is why I think it’s important that people keep writing and expressing themselves in this way. With that in mind, I shall continue blogging and maintaining my corner of the internet. Will that be for another 18 years? We’ll see.
The Great Blaugust Comment Debate
This year’s Blaugust: Festival of Blogging has already raised a very interesting debate. An old one that habitually comes up when discussing blogs. Namely, whether a blog should or should not have “comments” enabled. However this time round there is a different slant on things. Rather than the usual binary choice of having comments enabled or disabled on your site, this time round there is a third option available. Leaving comments via email or a third party service such as Mastodon. Both of these additional options keep comments conspicuously at arms length from your website. Furthermore, the email option makes the comments private, instead of in the public domain. All of which puts a subtly different spin on conventional notions of blog comments and makes this ongoing discussion all the more interesting.
This year’s Blaugust: Festival of Blogging has already raised a very interesting debate. An old one that habitually comes up when discussing blogs. Namely, whether a blog should or should not have “comments” enabled. However this time round there is a different slant on things. Rather than the usual binary choice of having comments enabled or disabled on your site, this time round there is a third option available. Leaving comments via email or a third party service such as Mastodon. Both of these additional options keep comments conspicuously at arms length from your website. Furthermore, the email option makes the comments private, instead of in the public domain. All of which puts a subtly different spin on conventional notions of blog comments and makes this ongoing discussion all the more interesting.
Let’s see if I can marshall my thoughts on this matter into some semblance of coherency. First off, what is blogging? Google defines it as “the act of creating and publishing content on the internet, typically in the form of articles or posts, on a website or platform known as a blog”. Straightaway, that definition does not state that comments are in any way a mandatory part of blogging. However, posting an article online places it in a public and shared space. The internet is not a void. Quite the contrary. Hence, you may not have or want comments on your blog but by publishing a post that is open to all, you’ve stuck your head above the parapet. Thus you may attract comments, by hook or by crook. Other bloggers can link to your post and write their own reply. Similarly they can reach you via social media if you have allowed it. It is also worth noting that private email comments can be made public.
So there is an inherent social aspect to blogging, whether the blogger expressly desires it or not. If you’re truly blogging just for yourself, there is the option to make your blog private. However, few bloggers do this because most do have a desire on some level for their writing to be read. Therefore it is my opinion that this tangential move to have comments via email or say Mastodon, is a way for the blogger to have greater agency over the process. Because allowing comments on your blog can have negative consequences. There is scope for spam, abusive comments or for your writing to be derided. Not everyone copes with such things well. Plus, all of this can happen in a very public way. That in itself can be a negative factor for some bloggers. I believe that an element of this shift to having comments conducted offsite and possibly privately, stems from a desire to conduct such activities from a safe space.
I like feedback, constructive criticism and exchanging ideas. So I am happy to have comments on Contains Moderate Peril. I apply my own notions of etiquette and manners to comments that have been left and I have no qualms in deleting those that are insulting and unconstructive. I tend not to lay awake at night ruminating on negative feedback left by a few individuals. However, I appreciate that not everyone is wired the same way as me and some folk find these potential aspects of reader comments troubling. Hence, everyone makes a choice that they are comfortable with. If this newer approach works for the blogger in question then so be it. It has also been brought to my attention that comments have never been a cultural expectation with blogs on some subjects. Perhaps my social expectations regarding comments, comes from my gaming background.
I have always felt that my writing is to a degree, a prelude to a discussion. When writing a post, I sometimes won’t cover all available talking points, thus leaving scope for these to be explored in the comments. But again, not everyone holds such a view. I do feel that being confronted with opposite views to your own and then responding to them can be a useful experience. I’d even argue that deleting abusive comments can also teach a valuable lesson. However, the toxic nature of the internet means that some people may not want to countenance such things. Keeping bullshit at arms length is wise, especially if you write in a field that attracts hostility. Being constantly abused is exhausting. However, digging a virtual moat and pulling up the drawbridge has its own consequences.
The fact that I’ve managed to write as much as I have on this subject shows the scope of the discussion surrounding it. Your approach to blog comments is ultimately entirely up to you and you should make your choice accordingly. If you have a static site and integrating comments requires incurring a further cost, then that in itself is a good reason not to have them, if you’re working within a budget. The most important factor is to be content with your decision. I shall make one final point regarding blog comments. Not having them on your blog doesn’t stop people commenting on your writing. They will just discuss your material elsewhere, which is something you have far less say in. The reality is that if you blog publicly, then you cannot truly avoid criticism. Perhaps that should be the first lesson of blogging.
Writing Every day
There is currently an interesting discussion on the Blaugust: Festival of Blogging Discord Server about writing every day. It can be quite a polarising subject but the one thing that everyone agrees on is the fact that it is hard to do. A daily schedule requires multiple factors to come together to be sustainable. It is also fair to say that if you go about it unprepared, it will be a very hard learning curve. Ultimately it may not work out and then there is the risk of a bad experience negatively impacting upon your wider writing plans. Hence it is not something I would recommend to new bloggers or those who aren’t keen on a baptism of fire. Some writers like to test their metal and jumping feet first, into daily blogging may be the sort of challenge they seek. For everyone else I would urge them to plan a strategy and consider the following point if you wish to try it.
There is currently an interesting discussion on the Blaugust: Festival of Blogging Discord Server about writing every day. It can be quite a polarising subject but the one thing that everyone agrees on is the fact that it is hard to do. A daily schedule requires multiple factors to come together to be sustainable. It is also fair to say that if you go about it unprepared, it will be a very hard learning curve. Ultimately it may not work out and then there is the risk of a bad experience negatively impacting upon your wider writing plans. Hence it is not something I would recommend to new bloggers or those who aren’t keen on a baptism of fire. Some writers like to test their metal and jumping feet first, into daily blogging may be the sort of challenge they seek. For everyone else I would urge them to plan a strategy and consider the following point if you wish to try it.
Prepare posts and keep a list of writing prompts.
Remember, not every post has to be perfect.
Try to establish an appropriate time and place to write.
Write first, edit later.
Be experimental with your content.
Be prepared to fail and to learn from your mistakes.
Mental and physical health issues are legitimate impediments to daily blogging.
Finally, if you wish to write everyday then you have to be disciplined. More often than not, the biggest impediment to writing daily is the will to do so. We all have days where we don’t feel especially motivated or inspired to write and it becomes quite a struggle. There are also days when we simply can’t be bothered. Occasions when it is a clear choice between sitting down and writing, or having a tasty sandwich and watching cat videos (other distractions are available). This is not a Kobayashi Maru test. It simply needs discipline, focus and determination. If something is important, you find the time for it, to quote Hikaru Sulu. Ultimately if you really want to blog everyday then you will. You just have to put in the work.
Writing everyday isn’t for everybody. For many bloggers it isn’t even necessary. Yet for some reason, in certain quarters of the blogosphere, it is held up as some sort of test of character or gold standard. Such notions are bogus. Find what works for you and do that. If that means posting once a week, once a month or when you feel like it then that’s fine. If you have the time and the energy to write everyday then do so. Both approaches have their own benefits. Writing everyday is not an impossible dream. It is more of a logistical and psychological balancing act. But it is an undertaking that is far from mandatory. Consider it an optional extra or an additional goal. If you’re already maintaining a blog then that is a more important success.
Upgrading My Blog: Part 1 The Plan
Last year, prior to Blaugust 2024, I looked at the viability of upgrading or replacing my current blog template. The mobile version of Contains Moderate Peril holds up quite well but the site looks somewhat tired on a desktop PC. I spoke to several design companies that dealt with Squarespace based websites and they all said the same thing. The existing template is a decade old and cannot support a lot of the current functionality available. Hence it needs to be replaced. However, such a change could potentially break the existing formatting of nearly 2,000 posts. This would create a great deal of work. Hence, I decided at the time to postpone such a decision and I simply tinkered with the branding of my website and left the matter be. A year later and the issue has resurfaced. The same problems exist and the hosting costs for Squarespace have increased. I now pay £16 a month.
Last year, prior to Blaugust 2024, I looked at the viability of upgrading or replacing my current blog template. The mobile version of Contains Moderate Peril holds up quite well but the site looks somewhat tired on a desktop PC. I spoke to several design companies that dealt with Squarespace based websites and they all said the same thing. The existing template is a decade old and cannot support a lot of the current functionality available. Hence it needs to be replaced. However, such a change could potentially break the existing formatting of nearly 2,000 posts. This would create a great deal of work. Hence, I decided at the time to postpone such a decision and I simply tinkered with the branding of my website and left the matter be. A year later and the issue has resurfaced. The same problems exist and the hosting costs for Squarespace have increased. I now pay £16 a month.
Theoretically, a change of template would require every post to be updated. Hence, it may be time to consider a change of host and migrating the site, as it would potentially entail just as much work. There is also the chance that I can reduce the operating costs of running a blog. However, I find the prospect of such an undertaking singularly unappealing. Mainly because a project of this nature requires research. The internet is extremely useful for some types of research and certain information can be ascertained quickly and efficiently. However, when it comes to the subjective nature of product comparisons, research quickly becomes bogged down in tedious partisan reviews and blinkered brand loyalty. And then of course there is my favourite “Bête noire”, people who are incapable of understanding the concept of a budget. “If you spend another £100 you can…”. Nope, not having that.
Now I could outsource all of this work to a third party contractor. It may well cost £3,000 plus but that’s the going rate and the nature of the beast at present. As I get older I like the notion of someone else doing all the heavy lifting, while I sit at home, drink gin and underwrite the project. However, finding a good contractor requires that I first determine whether or not to move to another platform. Once that decision has been made, I then need to research an established and reliable web development company. So it looks like whatever I do, I am going to have to start trawling the internet and reading reviews and recommendations. Deep joy etc. Mind you, there are a lot of knowledgeable folk on the Blaugust Discord server. Perhaps seeking advice there may be a good starting point.
Finally, a plan becomes apparent. I shall determine if there is a suitable alternative platform to host Contains Moderate Peril. I’m not looking for a minimalist site. I want to be able to post scalable images, especially for film reviews etc. I also want the template to have a contemporary feel to it. I tend to favour magazine formats. Once I’ve identified such a service, I can then decide whether to migrate my existing site or whether to stay with Squarespace and revamp my site there. Finally, once there is a clear plan, I can determine the cost and offset that against my overall budget for this project. I shall continue to document this ongoing process as a series of blog posts. Mainly for therapy, as this is likely to be a stressful and annoying project. I may tangentially write another post titled “why do hobbies cost so much damn money”?
Blogging: 10 Things Not To Do
Oh look, another blogging advice post. What a surprise. I suppose the internet is awash with such information. Furthermore, a lot of that advice comes from a commercial perspective and the assumption that the writer intends to monetise their blog right from the start. The notion of writing for pleasure or fandom sometimes seems to get drowned out in all the online white noise. Anyhow, I’m going to offer up for your consideration, 10 tips of things not to do when you start a blog. I’m sure I’ve mentioned some before or even written a similar post that is now buried somewhere in Contains Moderate Peril. But good advice bears repeating and it is the first day of Blaugust: Festival of Blogging 2025 I think it prudent to make such a post. Please note these are not technical points such as using SEO or alt text etc. This is more about your approach to blogging as well as some practical logistical considerations.
Oh look, another blogging advice post. What a surprise. I suppose the internet is awash with such information. Furthermore, a lot of that advice comes from a commercial perspective and the assumption that the writer intends to monetise their blog right from the start. The notion of writing for pleasure or fandom sometimes seems to get drowned out in all the online white noise. Anyhow, I’m going to offer up for your consideration, 10 tips of things not to do when you start a blog. I’m sure I’ve mentioned some before or even written a similar post that is now buried somewhere in Contains Moderate Peril. But good advice bears repeating and it is the first day of Blaugust: Festival of Blogging 2025 I think it prudent to make such a post. Please note these are not technical points such as using SEO or alt text etc. This is more about your approach to blogging as well as some practical logistical considerations.
Don’t spend a penny until you know you like blogging: You have all the tools you need to start a blog at your disposal already. A computer, internet access and a wealth of free online resources. There are numerous blogging platforms that offer a basic free tier of access, so there is no need to buy a subscription or any additional software to begin with. Write in plaintext and edit any pictures using free online apps. First and foremost, find out if you like writing and whether you can sustain it as a hobby. If you do and you can, then you can think about buying a domain and buying any additional services.
Don't write just for yourself: Writing primarily for yourself remains prudent advice, as opposed to chasing what is deemed “popular”. However, it is wise to consider your audience and to follow up on content that has been well received. Write about a spectrum of subjects and see what gains traction. Establish shared interests and then explore them. Also add your voice to topical debates if you feel strongly about them or have something useful to contribute. If you receive any requests from readers to write about a specific subject do give it serious consideration.
Don't be inconsistent: Establish a regular posting schedule and stick to it to keep your audience engaged. Yes, I know this is hard and real life will often scupper your plans but it is an established fact that if you write regularly, your readers stick around. That being said, your schedule doesn’t have to be daily. Once a month is perfectly fine. Ultimately it is the consistency that readers like.
Don’t be afraid to express an opinion: Social media and other online communities can be a bear pit at times. No one especially wants or enjoys internet pile-ons and unpleasant comments. Hence some people won’t touch certain subjects with a bargepole and consider religion and politics verboten. This is a mistake. Treat your blog like your home. “My house, my rules”. You’re not obliged to justify yourself and do not have to tolerate abuse. Offensive comments can be deleted, without the need for a rebuttal. Everytime anyone is shouted down online or the threat of such behaviour actually stops you from expressing an opinion, it is only the bad guys who win. Tread boldly, write freely.
Don’t pander to the lowest common denominator to get clicks: With regard to the previous point, there is a wealth of difference between espousing genuinely held opinions and indulging in “hot takes” and “shitposting” just to get website traffic. The former is a democratic freedom that comes with some degree of personal responsibility. The latter just makes the internet shittier and is the prerogative of gits.
Don't ignore the benefits of networking: Connect with other bloggers in your niche and build relationships. Promote other blogger’s content and vice versa. Make friends with like minded individuals and riff off each other’s work. Be vocal in your praise. This is how communities are built.
Don't ignore analytics: Use tools like Google Analytics to track your blog’s performance and identify how your writing performs. Such information can provide useful feedback. However, do not become a slave to this data and do not allow yourself to obsess over it. Data is just that and nothing more. Do not take it personally if a post you feel is your best work doesn’t gain any traction.
Don't be afraid to experiment: Try different content formats, writing styles and subject matters. Blogging is a skill that grows over time. Therefore, throw a variety of material at your readers and see what works and what doesn’t. Apply this philosophy not only to your writing but to your blog template as well. There is nothing more frustrating to a blogger than being constrained by the boundaries that you have imposed upon yourself.
Don’t worry about the calibre of your posts: Not every post has to be comparable to the Gettysburg Address or Meditations by Marcus Aurellius. A simple post about your cat or collection of pogs can find an audience just as well as a weighty dissertation on early Etruscan pottery. The internet connects roughly two thirds of the world’s population. That’s 5.56 billion people. If you want to create a fansite about The Littlest Hobo, then you can potentially find an audience.
Don't be discouraged by slow progress: Building a successful blog takes time and effort. In fact the criteria for success is very subjective to begin with and an entire blog post in itself. However, whatever you are seeking from writing online, be it fame or just the pleasure of regularly sharing your thoughts with others, it takes dedication and a lot of writing before you reach the point where you feel that you have “everything at your fingertips”. Instant results are just as much a fantasy in blogging as they are in most other creative endeavours. Therefore, be patient, be consistent and don't give up. Or if you’re a Galaxy Quest fan, “Never give up. Never surrender”.
Enjoy Blaugust.
The Key to Writing
What is the key to writing? It is a question that most new bloggers ponder. It’s also something that older, established bloggers consider on a regular basis. The subject has been dissected, analysed and written about at great length over the years and there is plenty of advice available online. You’ll find millions of websites telling you to consider picking the right niche or subjects, how to find your voice and writing style, as well as establishing a regular publishing schedule. Not all the advice out there is good and not all of it is bad. There certainly isn’t any “one size fits all” solution. There are multiple factors to consider when you start writing and you have to find answers that suit you. All forms of writing are a personal form of self expression and unique to their author. Therefore, one’s approach to writing should be similarly personal and unique.
What is the key to writing? It is a question that most new bloggers ponder. It’s also something that older, established bloggers consider on a regular basis. The subject has been dissected, analysed and written about at great length over the years and there is plenty of advice available online. You’ll find millions of websites telling you to consider picking the right niche or subjects, how to find your voice and writing style, as well as establishing a regular publishing schedule. Not all the advice out there is good and not all of it is bad. There certainly isn’t any “one size fits all” solution. There are multiple factors to consider when you start writing and you have to find answers that suit you. All forms of writing are a personal form of self expression and unique to their author. Therefore, one’s approach to writing should be similarly personal and unique.
However, I think there is one piece of universal advice that can be given and it’s pretty simple. Be yourself. Write what you think, feel and believe. Write with conviction. I don’t care for the phrase “authentic” as I feel that it has been diminished in contemporary parlance. It currently sounds like a buzzword associated with a grift. So I will use the word “sincere” instead. Being sincere and writing what you genuinely feel gives your posts emotional mass. If you simply knock out a few paragraphs about something you’re not invested in or do not truly believe, it comes across in your prose. Genuine passion bleeds through into your words and gives them resonance. Regular people like sincerity and honesty. As for bullshit, we get enough of that already in our lives from politicians and big business. We don’t need any more.
Now you may worry that such advice is a bit fancy and “highfalutin” and not applicable to your blog about your Rubber Ducky collection. I beg to differ. If you pour love and passion into your blog posts, you’ll find that they become a lot easier to write. One of the things I enjoy immensely about Blaugust: Festival of Blogging is the broad spectrum of subjects that people write about. Often the bloggers themselves are just as fascinating as their niche, specific writings. So to recap, the single most important piece of advice I can share about blogging is to just write like you mean it. Think about the things that you like and as you smile, start writing. Congratulations, you’ve just written a blog post and started a conversation. That’s how communities are built.
Blaugust 2025
August is fast approaching, so you know what that means? Yes, the annual Blaugust: Festival of Blogging is nearly upon us. This long established (twelve years now), community driven event is designed to extol the virtues of blogging and encourage everyone and anyone to give it a try. In an age where video and audio based content are often favoured for their immediacy and reach, we advocate strongly for the joys and benefits that come through traditional writing. Blaugust strives to motivate those who have thought about writing online in some shape or form, but have never got around to doing so, as well as rallying those who have tried it already but fallen by the wayside. We try to provide practical support, writing prompts and advice to all who participate. There is an optional Discord community where participants can hangout, exchange ideas and share their writing. The emphasis is on powering through “writer’s block” and most importantly, having fun.
August is fast approaching, so you know what that means? Yes, the annual Blaugust: Festival of Blogging is nearly upon us. This long established (twelve years now), community driven event is designed to extol the virtues of blogging and encourage everyone and anyone to give it a try. In an age where video and audio based content are often favoured for their immediacy and reach, we advocate strongly for the joys and benefits that come through traditional writing. Blaugust strives to motivate those who have thought about writing online in some shape or form, but have never got around to doing so, as well as rallying those who have tried it already but fallen by the wayside. We try to provide practical support, writing prompts and advice to all who participate. There is an optional Discord community where participants can hangout, exchange ideas and share their writing. The emphasis is on powering through “writer’s block” and most importantly, having fun.
If you’re looking for more specific details regarding Blaugust, then head over to Nerd Girl Thoughts and read Krikket’s very informative post. It has details regarding the philosophy of Blaugust, the simple set of rules (most of which are mainly for guidance) and the various awards and accolades that can be earned by participating. Please note these are mainly virtual “attaboys”, rather than high value items or sacks filled with banknotes. If Blaugust sounds like the sort of thing you’d like to participate in or you feel it could be the first step on a path to global domination, then you can sign up for the event here. There is no commitment or any sort of obligation if you do join this year’s festival. You can do as much or as little as you like. The only standout rule associated with Blaugust is that it celebrates written material created by people. As such, blogs based upon entirely AI generated content are politely asked not to participate.
I have maintained an online presence of some kind or another, for eighteen years. This personal blog, Contains Moderate Peril, has been hosted on Squarespace since August 2015. There are times when I take a break from writing for a while, but I always end up coming back. I have a compulsion to express myself through words. I find writing to be very cathartic and a great way to process my thoughts and feelings. I like being part of a blogging community and gain a great amount of pleasure reading other bloggers’ material. I also consider the ability to express yourself through writing to be an important skill. To be able to think and articulate your opinion, as well as how to collate a compelling and factually accurate argument are waning skills. I like YouTube videos as much as the next person. However, sometimes I want more than just an upbeat summary. I like longform articles that can both inform and analyse.
However, Blaugust doesn’t have to be as “heavy” as that and often isn’t. People write about a broad variety of subjects, hobbies and interests. All of which are very engaging and informative. If there is a single piece of advice that I have learned from my association with Blaugust over the years, it is not to overthink writing and to just do it. Writing is like any other activity in so far as the more you do, the better you become at it. You can also learn a great deal by reading other peoples blogs. There are also specific techniques and processes that you can use that will potentially improve your writing. Furthermore, by becoming part of the blogging community you can often find ideas and writing prompts to help you with your writing. But ultimately, after all the reading and planning you have to sit down in front of your keyboard and start writing. Blaugust is there to give you the impetus to start, or if need be, a gentle nudge.
10 Wise Quotes
The last time I wrote a post about quotes I only included one proper example. That was because it was somewhat lengthy. So I filled the remainder of the article with film quotes, which I found amusing because I do like a good pop culture reference. However, it can be argued that they weren’t really in the spirit of the original writing prompt. So this time round I have collated ten proper quotations from various intellectuals, celebrities and bon viveurs. I also made sure that they’re not all from people who are dead. Many of them do come across as somewhat smug and self satisfied. Such is the nature of quotes. I think the main reason we sometimes feel this way is because a really good one hits home with its sage wisdom. So here are a few that I find interesting. I’ve added a brief annotation as to why I particularly like each one.
Gore Vidal
The last time I wrote a post about quotes I only included one proper example. That was because it was somewhat lengthy. So I filled the remainder of the article with film quotes, which I found amusing because I do like a good pop culture reference. However, it can be argued that they weren’t really in the spirit of the original writing prompt. So this time round I have collated ten proper quotations from various intellectuals, celebrities and bon viveurs. I also made sure that they’re not all from people who are dead. Many of them do come across as somewhat smug and self satisfied. Such is the nature of quotes. I think the main reason we sometimes feel this way is because a really good one hits home with its sage wisdom. So here are a few that I find interesting. I’ve added a brief annotation as to why I particularly like each one.
“Reality continues to ruin my life.” Bill Watterson
Ah, the enigma of American cartoonist Bill Watterson. He has an innate gift for wholesome sentimentality.
“The more money an American accumulates, the less interesting he becomes.” Gore Vidal
A few names spring to mind.
“You only live once, but if you do it right, once is enough.” Mae West
Mae West is a treasure trove of witty quotations. I wouldn’t dream of questioning the wisdom of the above quote.
“If Stupidity got us into this mess, then why can't it get us out?” Will Rogers
It never ceases to amaze me how stupidity thrives by standing on the shoulders of the wise and humane, who do all of society’s heavy lifting.
Carl Sagan
“We live in a society exquisitely dependent on science and technology, in which hardly anyone knows anything about science and technology.” Carl Sagan
My father lamented how when he was a child, you had a fighting chance of understanding how the things around you worked. A radio, a fridge, a car. Nowadays he said it was virtually impossible with regard to computers, networks and software.
“I don't think any of us grew up into the world we were hoping for or expecting.” Alan Moore
The media, the state and society have always misrepresented the world we live in. We now actively collude in this lie ourselves, via social media.
“Power is like being a lady... if you have to tell people you are, you aren't.” Margaret Thatcher
I’m not a fan of the UK’s first woman Prime Minister but I appreciate the sentiment in this quote.
Henry Rollins
“It’s sad when someone you know becomes someone you knew.” Henry Rollins
This quote is interestingly ambiguous. Does he mean death or when a friendship withers on the vine?
“A clever person solves a problem. A wise person avoids it.” Albert Einstein
I bet Rodgers and Hammerstein feel stupid now.
“Love, friendship and respect do not unite people as much as a common hatred for something.” Anton Chekhov
A sad but accurate observation. If you want a specific example I refer you to the UK tabloid press.
Bonus quote:
“Excuse me, sir! Can you direct us to the naval base in Alameda? It's where they keep the nuclear wessels.” Pavel Chekov
I did say I love a pop culture reference.
Blaugust 2024
Every year, Blaugust: Festival of Blogging comes around and I happily participate. I also try to encourage others to do so by giving reasons why writing and being creative in general are worthwhile pastimes. At times it does feel that I’m repeating myself, so this time round I shall keep it very simple. Writing is fun, regardless of how you do it. The benefits of being part of a friendly and supportive community are so obvious, do I really need to list them? Blaugust is always one of the high points of my year and I’ve never regretted the time I’ve spent participating. The “rules” are simple. You do as little or as much as you see fit. You share your content and if you wish to, can interact with others over on the community Discord. There’s no pressure from anyone and if you approach the event with the right mindset, you don’t need to put any pressure on yourself. So follow the link above, read Belghast’s post and consider signing up? To quote Alexei Sayle, “you’ve nothing to lose but your wafers”. No, I have no idea what it means, either.
Every year, Blaugust: Festival of Blogging comes around and I happily participate. I also try to encourage others to do so by giving reasons why writing and being creative in general are worthwhile pastimes. At times it does feel that I’m repeating myself, so this time round I shall keep it very simple. Writing is fun, regardless of how you do it. The benefits of being part of a friendly and supportive community are so obvious, do I really need to list them? Blaugust is always one of the high points of my year and I’ve never regretted the time I’ve spent participating. The “rules” are simple. You do as little or as much as you see fit. You share your content and if you wish to, can interact with others over on the community Discord. There’s no pressure from anyone and if you approach the event with the right mindset, you don’t need to put any pressure on yourself. So follow the link above, read Belghast’s post and consider signing up? To quote Alexei Sayle, “you’ve nothing to lose but your wafers”. No, I have no idea what it means, either.
A perennial statement that is often trotted out with regard to Blaugust is “do people still read blogs”? To which the resounding answer is “yes”. A cursory Google search will show that blogs still enjoy a healthy readership and to suggest otherwise is at the least spurious and at worst disingenuous. Here are a few basic points about the relevance of blogging:
77% of internet users report regularly reading blog posts.
80% of bloggers say that blogging drives results.
50% of bloggers publish weekly or several times per month.
Bloggers who publish the most are most likely to report “strong results”.
Food, lifestyle, and travel niches have the highest percentage of blogs and more than 50,000 blog visits per month.
So, there’s definitely life in the old dog. If you’re writing just for pleasure, then the stats and SEO side of things aren’t that important. However, if you’re writing to build a site or a brand, then Blaugust offers scope to grow, if you put in the effort.
Something that has changed in recent years, that is worth noting, is the advent of Artificial Intelligence. It is now relatively easy to input a few ideas into a site such as ChatGPT or Chat Genie and generate a passable blog post. However, such content is usually easy to spot as it all too often reeks of homogeneity and lacks character. It’s missing all the foibles and quirks that human writers bring to their work. It’s one of the reasons why so much of the content on YouTube is bland and generic. Personally speaking, I would not like to see a world in which real writing becomes a small island in an ocean of AI generated content. It is important that people think and do things for themselves. However, that is another blog post in itself.
Finally, one of the most positive things that has come out of my 17 years of blogging, are the people that I have met along the way. Many of whom I’m still in contact with today. I have always enjoyed reading their blogs and learning about their lives, likings and activities. The thing about writing is that it offers a window into the author’s mindseye. Even if you write under a “nom de plume” and keep your personal life out of your prose, aspects of your personality still bleed through into your content. It is this human quality, be it abundantly clear or subtly woven into your words, that attracts many readers and keeps them returning. This is why I continue to take part in Blaugust. It is an opportunity to make new friends and experience new things. Such as different hobbies or pastimes, life in a country far from your own, or to gain insight into points of view contrary to your own.
And if none of that appeals to you, there’s always pictures of cats. See you around.