The Cost of Blogging in 2026
I was speaking to someone recently about hobbies (fortunately it wasn’t Simon Quinlank) and I mentioned that I have maintained a blog for over a 19 years. When I talked about the ongoing cost they were most surprised, as they had assumed that blogging was something that could be done for free. I guess we’ve become so accustomed to the provision of free online services such as email, that this a reasonable assumption. I pointed out that although it is indeed possible to blog for free using Blogger, it was not the optimal approach, especially if you want to maintain some degree of control over your writing. Naturally, the next question they asked was how much do I spend and I gave them a ballpark figure. All of which reminded me that I wrote a post on this very subject a few years ago. So I’ve decided to revisit the subject and see how much it currently costs to maintain Contains Moderate Peril.
Thoughts on Blogging Part 24
Today I started the slow process of auditing every post that has been published on Contains Moderate Peril since 1st August 2016. The goal is to correct any obvious typos and replace all existing images with larger ones. The Squarespace software upgrade I applied to the website at the end of last year has finally allowed me to establish a standard format that I am happy with. Hence the ongoing audit is the perfect opportunity to apply these style rules to all posts. There are also some technical issues and matters regarding functionality that need to be addressed. I need to determine how to embed YouTube videos in such a way that they automatically scale to fit whatever device is viewing them. Another area which needs improving is the website search facility. This needs refinement so that enquiries can be more specific. Older posts also need to be more accessible, although I am still researching how best to achieve this.
Thoughts on Blogging Part 23
It’s nearly two and half months since the Blaugust: Festival of Blogging event ended. During that time I’ve maintained a fairly regular writing schedule and I post every two days or so. Furthermore, I finally dragged my blog template, kicking and screaming, into the modern era. I tweaked a few pages and updated the content of the “about” page. The next task is to start going through all previous posts and replacing older, low resolution images with larger, more appropriate ones. This process also presents an opportunity to ensure that all posts follow a uniform style. IE Are appropriately categorised, have links to related posts at the bottom and are SEO optimised. This will be a lengthy task so I think the best approach will be to tackle two or three posts a day. Hopefully this will raise the profile of older content, which generates the lion’s hare of traffic to this site.
Standardise and Monetise: The Decline of Online Content
I use a browser extension called Control Panel for YouTube, which allows me to determine who many videos are displayed on my YouTube homepage and to filter the content that is shown. At present it is configured to display rows of six. Something that I have noticed of late, is the amount of videos with hyperbolic titles and thumbnail images created by AI. Both of which are design choices made to increase engagement. Clickbait titles are contrived to meet current SEO optimisation criteria and as such feature more and more in search results. The fact that they frequently have no relation to the subject I am researching, seems to be neither here nor there. The same issues arise with regard to AI generated images, which again frequently have no bearing on the matter. The fact that more and more content creators do this, infers that it works and is now an essential part of the process you must follow to be seen and featured in search results.
Upgrading My Blog: Part 2 Break Stuff
In the last post in this series, I specified the need for a plan with regard to upgrading my blog. Well a plan has emerged, been refined and has now been formally adopted. Rather than migrate Contains Moderate Peril to a new platform and effectively have to rebuild all the content, I am going to upgrade my existing presence on Squarespace. This decision was made for two reasons. Time and money. Migrating to a new platform will take a lot of time and incur additional costs. Upgrading the existing website will take less time and has no cost implications. That is not to say that it will be easy. It has become abundantly clear that the upgrade process will break stuff and that all published posts will have to be manually repaired. Hence my choice boils down to the lesser of two evils.
Blaugust 2025: Lessons Learned
This year’s Blaugust: Festival of Blogging has reached an end and it would appear that this event has been well received by those who have participated in it. I believe that there were 168 bloggers taking part this year, many of whom have not participated before. Some were new to blogging, where others simply wished to see if they could increase their writing output. As ever there was a wide variety of blog styles and subject matters and it has been most interesting to read new posts every day. I have attempted to leave comments and positive feedback where I can and I hope that some of these new blogs that I’ve discovered continue to write. Well done to everyone who took part. I hope it has been an enjoyable and informative process and that you have learned from it. I know that at least one blogger has determined that writing online is not for them, which is a valuable lesson.
My Oldest Draft Post
There is currently a group writing prompt available as part of this year’s Blaugust: Festival of Blogging which has piqued my interest. It asks the question “what is the oldest draft post you have” and suggests that it is revived in some manner. I have dozens of draft posts in a folder in my Google Drive. Many are film reviews or film related. The oldest of which dates back to summer 2010. Rather than write a straight forward review of Blake Edwards 1968 comedy The Party, I rather foolishly thought at the time that I’d tackle the issue of whether the film is sufficiently racist to make it beyond the pale. Let it suffice to say that I quickly found myself bogged down in the complexities of the subject and thus never completed the blog post.
Blaugust 2025: Staying Motivated
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
18 Years of Blogging
Today is my blogging anniversary. I have been writing online consistently for 18 years. My earliest blogs no longer exist, although they can be found via the Internet Archive Wayback Machine. My first blog was a Lord of the Rings Online fansite called Misadventures in LOTRO. After a while this morphed into a wider gaming website; Misadventures in Gaming. However, I soon discovered that I wanted to write about more than just video games, so I decided to start from scratch and created Contains Moderate Peril in February 2010. This blog endured and has been my main online presence ever since. It has moved several times for various reasons. For a while I had a sponsor, as well as a reasonably sized audience and had dreams of making money from my writing and podcast. But it wasn’t to be and now I just write primarily for my own peace of mind and amusement.
The Great Blaugust Comment Debate
This year’s Blaugust: Festival of Blogging has already raised a very interesting debate. An old one that habitually comes up when discussing blogs. Namely, whether a blog should or should not have “comments” enabled. However this time round there is a different slant on things. Rather than the usual binary choice of having comments enabled or disabled on your site, this time round there is a third option available. Leaving comments via email or a third party service such as Mastodon. Both of these additional options keep comments conspicuously at arms length from your website. Furthermore, the email option makes the comments private, instead of in the public domain. All of which puts a subtly different spin on conventional notions of blog comments and makes this ongoing discussion all the more interesting.
Writing Every day
There is currently an interesting discussion on the Blaugust: Festival of Blogging Discord Server about writing every day. It can be quite a polarising subject but the one thing that everyone agrees on is the fact that it is hard to do. A daily schedule requires multiple factors to come together to be sustainable. It is also fair to say that if you go about it unprepared, it will be a very hard learning curve. Ultimately it may not work out and then there is the risk of a bad experience negatively impacting upon your wider writing plans. Hence it is not something I would recommend to new bloggers or those who aren’t keen on a baptism of fire. Some writers like to test their metal and jumping feet first, into daily blogging may be the sort of challenge they seek. For everyone else I would urge them to plan a strategy and consider the following point if you wish to try it.
Upgrading My Blog: Part 1 The Plan
Last year, prior to Blaugust 2024, I looked at the viability of upgrading or replacing my current blog template. The mobile version of Contains Moderate Peril holds up quite well but the site looks somewhat tired on a desktop PC. I spoke to several design companies that dealt with Squarespace based websites and they all said the same thing. The existing template is a decade old and cannot support a lot of the current functionality available. Hence it needs to be replaced. However, such a change could potentially break the existing formatting of nearly 2,000 posts. This would create a great deal of work. Hence, I decided at the time to postpone such a decision and I simply tinkered with the branding of my website and left the matter be. A year later and the issue has resurfaced. The same problems exist and the hosting costs for Squarespace have increased. I now pay £16 a month.
Blogging: 10 Things Not To Do
Oh look, another blogging advice post. What a surprise. I suppose the internet is awash with such information. Furthermore, a lot of that advice comes from a commercial perspective and the assumption that the writer intends to monetise their blog right from the start. The notion of writing for pleasure or fandom sometimes seems to get drowned out in all the online white noise. Anyhow, I’m going to offer up for your consideration, 10 tips of things not to do when you start a blog. I’m sure I’ve mentioned some before or even written a similar post that is now buried somewhere in Contains Moderate Peril. But good advice bears repeating and it is the first day of Blaugust: Festival of Blogging 2025 I think it prudent to make such a post. Please note these are not technical points such as using SEO or alt text etc. This is more about your approach to blogging as well as some practical logistical considerations.
The Key to Writing
What is the key to writing? It is a question that most new bloggers ponder. It’s also something that older, established bloggers consider on a regular basis. The subject has been dissected, analysed and written about at great length over the years and there is plenty of advice available online. You’ll find millions of websites telling you to consider picking the right niche or subjects, how to find your voice and writing style, as well as establishing a regular publishing schedule. Not all the advice out there is good and not all of it is bad. There certainly isn’t any “one size fits all” solution. There are multiple factors to consider when you start writing and you have to find answers that suit you. All forms of writing are a personal form of self expression and unique to their author. Therefore, one’s approach to writing should be similarly personal and unique.
Blaugust 2025
August is fast approaching, so you know what that means? Yes, the annual Blaugust: Festival of Blogging is nearly upon us. This long established (twelve years now), community driven event is designed to extol the virtues of blogging and encourage everyone and anyone to give it a try. In an age where video and audio based content are often favoured for their immediacy and reach, we advocate strongly for the joys and benefits that come through traditional writing. Blaugust strives to motivate those who have thought about writing online in some shape or form, but have never got around to doing so, as well as rallying those who have tried it already but fallen by the wayside. We try to provide practical support, writing prompts and advice to all who participate. There is an optional Discord community where participants can hangout, exchange ideas and share their writing. The emphasis is on powering through “writer’s block” and most importantly, having fun.
Thoughts on Blogging Part 22
Back in March 2019 I wrote a blog post about the operating costs of running this website. I went into detail with regard to hosting and domain costs, as well as the other software and hardware used to write posts and at that point produce a podcast. Let it suffice to say that five years on, those costs have all increased. If we’re just looking at maintaining a blog simply in terms of hosting and the domain registration, it costs about £20 a month to run Contains Moderate Peril. Theoretically, if I want to reduce those costs I could dispense with a specific domain name and use a free blogging service. However, I feel that such a compromise comes with its own set of problems, such as advertising and a lack of control (to a degree) over your content. I therefore choose to pay to mitigate these concerns. If I then wish to do more, such as produce a podcast, create videos for YouTube or live stream, then those costs increase.
Analysing Your Website
I found out today that Contains Moderate Peril is missing a “touch icon”. This was most interesting as I had no idea what such a thing was, at the time. It would appear that it is a bespoke icon for a website or app saved to the home screen of an iOS device. As 27% of traffic to this site comes via iOS devices, this is something that needs consideration and I will take steps to provide one. You may ask “how did you discover this school boy error”? Well I used one of the many website checkers that are available online. Sites that parse your blog or website and analyse it, providing a summary of its alleged strengths and weaknesses. Depending on which website checker you use, some will often find problems that they can conveniently solve for a small fee but setting scepticism aside, some of the basic data can be quite useful.
Blog Post Counter
I used WordPress as a website platform for 5 years. One of the things I used to like about it was the ability to track data and generate stats. However, I moved Contains Moderate Peril to Squarespace in 2015 for technical and financial reasons. I’ve been broadly happy with the results but there are a few niggles. Squarespace has a solid analytical package available which provides an adequate summary of website traffic. I can also determine what keywords have been used for searching the site and what posts are popular. However, basic information such as how many blog posts I’ve made over the last 9 years is conspicuously absent. I also have no obvious way of finding out what the average length of a blog post is or what the estimated reading time is.
Thoughts on Blogging Part 21
When you initially start blogging, your aspirations tend to be very straightforward. Choose a title, find a niche and get into the habit of writing. Simple tasks that can still take a while to master. Once your blog is established and has endured for a while, you may not have any further long term goals other than to just keep going. However, if you feel that you want to achieve more then you have to tackle a new set of problems. There is a great deal of “advice” in the public domain about growing and monetising your blog. A lot of it is questionable but there are some approaches that do work. However, these require you to write to a specific process, chasing the ever changing whims of your potential readership. You have to compromise. And for many bloggers, that is the deal breaker.
Thoughts on Blogging Part 20
I spent some time in July, making some changes to Contains Moderate Peril. I replaced the branding and made some alterations to the “about” page to ensure that it was up to date and relevant. Not that anyone reads it as I still regularly receive enquiries about guest posts. Something I no longer do. Today, I made some further changes as it is my long term goal to grow the audience for this site. Hence I want to try and make it easier for visitors to find the content they seek and offer them related material. To facilitate this, I have added some additional menu options to the blog homepage. These act as filters, presenting specifically themed content for readers. Hence there is a “movie” button that lists all film reviews and similarly one for “video games”. There are also links for two specific video games, The Lord of the Rings Online and Star trek Online, as website statistics show that these are popular subjects.