Standardise and Monetise: The Decline of Online Content
I use a browser extension called Control Panel for YouTube, which allows me to determine who many videos are displayed on my YouTube homepage and to filter the content that is shown. At present it is configured to display rows of six. Something that I have noticed of late, is the amount of videos with hyperbolic titles and thumbnail images created by AI. Both of which are design choices made to increase engagement. Clickbait titles are contrived to meet current SEO optimisation criteria and as such feature more and more in search results. The fact that they frequently have no relation to the subject I am researching, seems to be neither here nor there. The same issues arise with regard to AI generated images, which again frequently have no bearing on the matter. The fact that more and more content creators do this, infers that it works and is now an essential part of the process you must follow to be seen and featured in search results.
I use a browser extension called Control Panel for YouTube, which allows me to determine who many videos are displayed on my YouTube homepage and to filter the content that is shown. At present it is configured to display rows of six. Something that I have noticed of late, is the amount of videos with hyperbolic titles and thumbnail images created by AI. Both of which are design choices made to increase engagement. Clickbait titles are contrived to meet current SEO optimisation criteria and as such feature more and more in search results. The fact that they frequently have no relation to the subject I am researching, seems to be neither here nor there. The same issues arise with regard to AI generated images, which again frequently have no bearing on the matter. The fact that more and more content creators do this, infers that it works and is now an essential part of the process you must follow to be seen and featured in search results.
What worries me is not so much the inherent hyperbole, both written and with regard to images, but the fact that YouTube content is driven by a standardised process. A prevailing meta is often creatively stifling, generic and tedious. We have seen this time and time again online. TED Talks being a prime example. When these lectures first began to gain an audience in 2006/7, the talks had a degree of individuality about them. Over time people began to notice what worked and what didn’t work within the format and so began establishing a process. Eventually this evolved into a sort of unofficial formula that became commonly adopted. This resulted in a noticeably generic style that eventually became an impediment to the way a presentation was received by audiences.
Today, the prevailing philosophy that shapes how people approach, make and present their online content seems to be “standardise and monetise”. That is not to say that there isn’t any good quality content online as there certainly is. What it means is when you search for a video, podcast or blog post related to a specific subject, it is harder to discern what meets your criteria. The algorithms return results that have met SEO standards but not necessarily the users intellectual, or presentation requirements. To put it candidly, you may type a very nuanced search request in a search engine pertaining to something niche and specific, such as Etruscan pottery. The search engine then returns a list of links allegedly relevant to that inquiry. However upon inspection you may find that links to relevant sites, such as Museums in Etruria and other historical resources, are surrounded by irrelevant results, such as local pottery suppliers and tourism in Italy.
I believe this problem goes beyond the iniquities of SEO. You only have to look at the everchanging terms and conditions for YouTube. The company seeks to monetise content but only in a manner that meets the sociopolitical foibles of its advertisers, financiers and political associates. Any material that does not meet this ever shifting set of rules or offends in some manner is effectively disenfranchised by the algorithmic gods. It won’t be seen or returned in search results. Anyone trying to produce video content within such an ecosystem has a stark choice to make. Produce videos in accordance with their own personal principles and risk being demonetised and buried. Or attempt to self-censor one’s content to satisfy YouTube’s standards. The latter results in risible bogus phrases such as “unalived” and “graped”. The notion of trying to sanitise a global platform as YouTube so that the only content that prevails is “marketable”, is ludicrous and possibly immoral.
Upon reflection, YouTube’s policy should not come as a surprise. Similar market forces have been at work in the film and music industries over the last 35 years. There was a time when a film could be made on the merits of its story alone and its subsequent rating was a secondary consideration. Nowadays, mainstream films are frequently made to achieve a specific rating and thus be accessible to a broad audience. Filmmakers of note with a history of success at the box office struggle to find financing for their new projects, if they are deemed to lack mainstream appeal or reference subjects that are at odds with the politics of the prevailing establishment. It is for the same reason that politics and expressing views on social matters have all but vanished from mainstream, popular music. Both industries are now driven by proven formulas and market requirements. This is to their artistic detriment.
Finally it is pertinent to mention blogs with respect to this conversation. Despite rumours to the contrary, they still exist and constitute a major part of online content. Blogs are still a medium for fandom but I do not think that it is considered the first choice of platform. Long form writing takes time, effort and thought. As does reading such content. Videos are immediate and potentially require less application from the viewer. Video content can also be tailor made in a specific idiom and then targeted at particular audiences. Hot takes, controversies, militant fandom, gatekeeping, nostalgia and numerous other “perspectives” can quickly find an audience and gain their creator notoriety. Blogging seems at times quaint compared to such a bellicose alternative. It is also often pilloried for not monetising by default, as if fandom for fandom’s sake is a naive or a fiscally crass decision.
Despite all this, there is still good material to be found online. There are engaging and intelligent blogs, podcasts and YouTube channels. Good quality cinema still exists as does innovative music. The problem is that it is much harder to find among all the bland, homogeneous and spurious material, due to a fundamentally dishonest search methodology. The market may well have won according to some but in doing so it has led to a universal race to the bottom. It is not just a question of inferior content being spoon-fed to the credulous. The internet is partly responsible for creating an audience that cannot consume any other form of material. This is the price we pay for clickbait, dumbed down content, diminished concentration spans, educational decline and an inability to think critically. This is the reality of “standardise and monetise”.
I have been writing online for nearly two decades. I don’t claim to be good or accomplished but what I can say with certainty is that the more often you write, the easier it becomes. For those who are new to writing a blog and the Blaugust Festival of Blogging, possibly the biggest hurdle that you now have to get over, is writing your first post of the month. You spent the lead up to this event sorting out your blog templates, fine tuning the backend and possibly banking some ideas. Or you may have decided to just wing it and make it all up as you go along. Both are perfectly valid approaches. However, there is one thing left to do that cannot be put off, avoided or danced around. Writing. At some point you’ve got to do it. Or bail on the event. The proverbial “shit or get off the pot”.
If you take a cursory look at a calendar you will see that the month of July is fast coming to an end. That means that Blaugust 2026 Festival of Blogging starts in a few days time! If you’re participating, or thinking of doing so, the next few days present a golden opportunity to do some practical organising and basic preparation. You don’t have to if you don’t want to. Feel free to just do things as they come, so to speak, if that’s your approach. However, for most of us, it helps if we have some kind of plan in place and make some arrangements in advance. I personally prefer this approach and like to have some ideas for blog posts in the bank. It is also useful to have “options” if something doesn’t go to plan. For those who are new to Blaugust, here are a few ideas regarding preparation that may be of use to you. As ever, your personal mileage may vary and ultimately you are best off adopting a strategy that suits your writing style and personal schedule.
Prior to last year’s Blaugust: Festival of Blogging, I upgraded Contains Moderate Peril to the latest version of Squarespace. There are still some aspects of the site that need fine tuning but overall, I am happy with the appearance of my blog and its respective functionality. With this year’s writing event fast approach, I decided to tackle over the last few days, some of those finer points that need tweaking. I have wanted a post counter on the site for a long time but unfortunately there is no native Squarespace widget for this basic function. I also felt the need to upgrade the blogroll, as the current one didn’t support RSS feeds from certain sites (e.g. Google Blogger) and was dependent upon a third party service, Elfsight, which wasn’t ideal. Both of these issues have now been addressed and I am pleased with the results. There is now a post counter on the Blog Archive page, which seems a logical place to have it and the Blogroll is now far more comprehensive.
Next month the annual Blaugust: Festival of Blogging begins. Roundabout this time each year, I try to write a promotional post to raise awareness of the event and encourage potential participants. However, as I’ve done this quite a few times before, each year it is becomes increasingly difficult to present the essential facts about Blaugust: Festival of Blogging in an interesting fashion. There’s nothing worse than writing a post and feeling that you’re just covering old ground. So, this year, I thought I’d try something different and present the most important information about this annual event, as if it were a conversation between myself and an interested passer by. Feel free to attribute novelty voices for each party in your own head, while you read this. If it helps, try imagining that this discussion is happening between two celebrities or such like. Both may be wearing exotic hats but I digress. On with the scenario.
I read a blog post by Void recently, about finding a new internet home. He wrote about how he and many others have had to pick up their “digital roots” and migrate multiple times over the years, from one platform to another. It is a position I can sympathise with as I have done likewise. Hence I like the idea of having a place online where I hangout by default. My own blog is an anchor for me but it is not quite the same thing as a platform or online portal where I can find all my friends and colleagues, share content and shoot the breeze. It’s a curious thing, because as I typed that last sentence it struck how such a sentiment may seem alien to others. There may well be people who like to have a finger in multiple pies and who are happy to frequent and flit between various social media apps, Discord servers and subreddits. I prefer to focus my efforts on a single instance. A place that suits my requirements, allows me to put down roots and become part of the furniture. Like a virtual Diogenes Club.
Everyday, once I’m up, I sit at my desk in my office, fire up my PC and log into Feedly. I have various RSS feeds grouped by category, which I slowly trawl through and read anything that catches my eye. I have one curated feed named “Blaugust” named after the yearly festival of blogging event. It has over 250 blogs listed, many of which are former participants. Most of these regularly post. Hence there’s a lot to get through and so I don’t read all of them. However there are a few that I always checkout. Mainly because they’re the personal musings of some of our writing community’s oldest and most prodigious members. The sorts of guys and gals who are part of the furniture. They’ve always been there and it feels like they always will. Posting their thoughts, sharing their enthusiasm and spreading the love, so to speak. One of these blogs, is Tales of the Aggronaut. written by Belghast.
For the last few months I have being using Google Gemini. I subscribed so I could access a wider spectrum of services and evaluate it effectively. I also wanted to dispel some of the hysteria that accompanies any conversation about Large Language Models and Artificial Intelligence. The results were initially interesting and Google Gemini proved useful when researching material for blog posts. It is good at providing summaries about well documented subjects. I wrote a post about food banks recently and it distilled a lot of data into a manageable amount, which was ideal for my article. Google Gemini has also produced some visual basic scripting and simple batch files that have allowed me to automate processes on my PC. Such as changing the default monitor, or screen resolution at the click of an icon. However, I found this AI struggled with in-depth software troubleshooting and that its ability to create images varies greatly depending on the subject.
On Friday 26th June, I had another random spike in internet traffic to Contains Moderate Peril. The statistical package that comes with my Squarespace account recorded over 13k visits in less than 24 hours, which is not typical (although I wish it was). However, all of these visits to my blog arrived via the default homepage and spent between 1 and 2 minutes there. Hence, it was obvious that this was not human traffic, as there was no evidence of any searches being made of content that is available on my site, nor of the “visitors” clicking on any of the links on the top menu and viewing other posts. This was undoubtedly AI traffic arriving at the designated homepage and simply parsing the site. I had a similar spate of this sort of web traffic last November. The only difference on that occasion is that the traffic all came from China. This time round it hailed from the US. I suspect that this is something that will happen more often as companies set their AI loose on the net for what is effectively training.
I recently watched a video on Patreon by someone who I actively support as a “content creator” and whose work I enjoy. I shall provide no more detail regarding their identity because they may not want their work referenced with regard to what I am going to say. During the course of their video they briefly referenced the work put into promoting a podcast they are currently producing and the relatively low audience that it has garnered so far. The comments were an aside and most certainly not said with any sense of self-pity. They were simply a statement of fact. Furthermore, I suspect they are far from unique and similar sentiments have been expressed in one way or another by anyone who has created something the published it online, only for it to be lost among the greater white noise” of the wider internet.
When I first started blogging way back in 2007, I maintained a blogroll of all my colleagues and peers’ websites. At the time this was a common practice and a way to support an expanding community. I considered this such an important aspect of the blogging scene at the time, I created a website to aggregate posts from video game blogs, called The Gaming Blog Nexus. It ran for two years and proved quite useful. However, it was tricky to administer and would frequently break as a lot of the back end widgets and plugins were created and maintained by “gifted amateurs”. I eventually shut it down due to the operating costs. When I moved my own website, Contains Moderate Peril, to Squarespace in 2015 I intended to start maintaining a blogroll once again. However, at that time there was no native support for such a thing on the platform. Hence for the last ten years, I have not had a blogroll on my website, which hasn’t sat well with me.
I was speaking to someone recently about hobbies (fortunately it wasn’t Simon Quinlank) and I mentioned that I have maintained a blog for over a 19 years. When I talked about the ongoing cost they were most surprised, as they had assumed that blogging was something that could be done for free. I guess we’ve become so accustomed to the provision of free online services such as email, that this a reasonable assumption. I pointed out that although it is indeed possible to blog for free using Blogger, it was not the optimal approach, especially if you want to maintain some degree of control over your writing. Naturally, the next question they asked was how much do I spend and I gave them a ballpark figure. All of which reminded me that I wrote a post on this very subject a few years ago. So I’ve decided to revisit the subject and see how much it currently costs to maintain Contains Moderate Peril.
Today I started the slow process of auditing every post that has been published on Contains Moderate Peril since 1st August 2016. The goal is to correct any obvious typos and replace all existing images with larger ones. The Squarespace software upgrade I applied to the website at the end of last year has finally allowed me to establish a standard format that I am happy with. Hence the ongoing audit is the perfect opportunity to apply these style rules to all posts. There are also some technical issues and matters regarding functionality that need to be addressed. I need to determine how to embed YouTube videos in such a way that they automatically scale to fit whatever device is viewing them. Another area which needs improving is the website search facility. This needs refinement so that enquiries can be more specific. Older posts also need to be more accessible, although I am still researching how best to achieve this.
It’s nearly two and half months since the Blaugust: Festival of Blogging event ended. During that time I’ve maintained a fairly regular writing schedule and I post every two days or so. Furthermore, I finally dragged my blog template, kicking and screaming, into the modern era. I tweaked a few pages and updated the content of the “about” page. The next task is to start going through all previous posts and replacing older, low resolution images with larger, more appropriate ones. This process also presents an opportunity to ensure that all posts follow a uniform style. IE Are appropriately categorised, have links to related posts at the bottom and are SEO optimised. This will be a lengthy task so I think the best approach will be to tackle two or three posts a day. Hopefully this will raise the profile of older content, which generates the lion’s hare of traffic to this site.
I use a browser extension called Control Panel for YouTube, which allows me to determine who many videos are displayed on my YouTube homepage and to filter the content that is shown. At present it is configured to display rows of six. Something that I have noticed of late, is the amount of videos with hyperbolic titles and thumbnail images created by AI. Both of which are design choices made to increase engagement. Clickbait titles are contrived to meet current SEO optimisation criteria and as such feature more and more in search results. The fact that they frequently have no relation to the subject I am researching, seems to be neither here nor there. The same issues arise with regard to AI generated images, which again frequently have no bearing on the matter. The fact that more and more content creators do this, infers that it works and is now an essential part of the process you must follow to be seen and featured in search results.
In the last post in this series, I specified the need for a plan with regard to upgrading my blog. Well a plan has emerged, been refined and has now been formally adopted. Rather than migrate Contains Moderate Peril to a new platform and effectively have to rebuild all the content, I am going to upgrade my existing presence on Squarespace. This decision was made for two reasons. Time and money. Migrating to a new platform will take a lot of time and incur additional costs. Upgrading the existing website will take less time and has no cost implications. That is not to say that it will be easy. It has become abundantly clear that the upgrade process will break stuff and that all published posts will have to be manually repaired. Hence my choice boils down to the lesser of two evils.
This year’s Blaugust: Festival of Blogging has reached an end and it would appear that this event has been well received by those who have participated in it. I believe that there were 168 bloggers taking part this year, many of whom have not participated before. Some were new to blogging, where others simply wished to see if they could increase their writing output. As ever there was a wide variety of blog styles and subject matters and it has been most interesting to read new posts every day. I have attempted to leave comments and positive feedback where I can and I hope that some of these new blogs that I’ve discovered continue to write. Well done to everyone who took part. I hope it has been an enjoyable and informative process and that you have learned from it. I know that at least one blogger has determined that writing online is not for them, which is a valuable lesson.
There is currently a group writing prompt available as part of this year’s Blaugust: Festival of Blogging which has piqued my interest. It asks the question “what is the oldest draft post you have” and suggests that it is revived in some manner. I have dozens of draft posts in a folder in my Google Drive. Many are film reviews or film related. The oldest of which dates back to summer 2010. Rather than write a straight forward review of Blake Edwards 1968 comedy The Party, I rather foolishly thought at the time that I’d tackle the issue of whether the film is sufficiently racist to make it beyond the pale. Let it suffice to say that I quickly found myself bogged down in the complexities of the subject and thus never completed the blog post.
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
Today is my blogging anniversary. I have been writing online consistently for 18 years. My earliest blogs no longer exist, although they can be found via the Internet Archive Wayback Machine. My first blog was a Lord of the Rings Online fansite called Misadventures in LOTRO. After a while this morphed into a wider gaming website; Misadventures in Gaming. However, I soon discovered that I wanted to write about more than just video games, so I decided to start from scratch and created Contains Moderate Peril in February 2010. This blog endured and has been my main online presence ever since. It has moved several times for various reasons. For a while I had a sponsor, as well as a reasonably sized audience and had dreams of making money from my writing and podcast. But it wasn’t to be and now I just write primarily for my own peace of mind and amusement.
This year’s Blaugust: Festival of Blogging has already raised a very interesting debate. An old one that habitually comes up when discussing blogs. Namely, whether a blog should or should not have “comments” enabled. However this time round there is a different slant on things. Rather than the usual binary choice of having comments enabled or disabled on your site, this time round there is a third option available. Leaving comments via email or a third party service such as Mastodon. Both of these additional options keep comments conspicuously at arms length from your website. Furthermore, the email option makes the comments private, instead of in the public domain. All of which puts a subtly different spin on conventional notions of blog comments and makes this ongoing discussion all the more interesting.
There is currently an interesting discussion on the Blaugust: Festival of Blogging Discord Server about writing every day. It can be quite a polarising subject but the one thing that everyone agrees on is the fact that it is hard to do. A daily schedule requires multiple factors to come together to be sustainable. It is also fair to say that if you go about it unprepared, it will be a very hard learning curve. Ultimately it may not work out and then there is the risk of a bad experience negatively impacting upon your wider writing plans. Hence it is not something I would recommend to new bloggers or those who aren’t keen on a baptism of fire. Some writers like to test their metal and jumping feet first, into daily blogging may be the sort of challenge they seek. For everyone else I would urge them to plan a strategy and consider the following point if you wish to try it.
Last year, prior to Blaugust 2024, I looked at the viability of upgrading or replacing my current blog template. The mobile version of Contains Moderate Peril holds up quite well but the site looks somewhat tired on a desktop PC. I spoke to several design companies that dealt with Squarespace based websites and they all said the same thing. The existing template is a decade old and cannot support a lot of the current functionality available. Hence it needs to be replaced. However, such a change could potentially break the existing formatting of nearly 2,000 posts. This would create a great deal of work. Hence, I decided at the time to postpone such a decision and I simply tinkered with the branding of my website and left the matter be. A year later and the issue has resurfaced. The same problems exist and the hosting costs for Squarespace have increased. I now pay £16 a month.
Oh look, another blogging advice post. What a surprise. I suppose the internet is awash with such information. Furthermore, a lot of that advice comes from a commercial perspective and the assumption that the writer intends to monetise their blog right from the start. The notion of writing for pleasure or fandom sometimes seems to get drowned out in all the online white noise. Anyhow, I’m going to offer up for your consideration, 10 tips of things not to do when you start a blog. I’m sure I’ve mentioned some before or even written a similar post that is now buried somewhere in Contains Moderate Peril. But good advice bears repeating and it is the first day of Blaugust: Festival of Blogging 2025 I think it prudent to make such a post. Please note these are not technical points such as using SEO or alt text etc. This is more about your approach to blogging as well as some practical logistical considerations.
What is the key to writing? It is a question that most new bloggers ponder. It’s also something that older, established bloggers consider on a regular basis. The subject has been dissected, analysed and written about at great length over the years and there is plenty of advice available online. You’ll find millions of websites telling you to consider picking the right niche or subjects, how to find your voice and writing style, as well as establishing a regular publishing schedule. Not all the advice out there is good and not all of it is bad. There certainly isn’t any “one size fits all” solution. There are multiple factors to consider when you start writing and you have to find answers that suit you. All forms of writing are a personal form of self expression and unique to their author. Therefore, one’s approach to writing should be similarly personal and unique.
August is fast approaching, so you know what that means? Yes, the annual Blaugust: Festival of Blogging is nearly upon us. This long established (twelve years now), community driven event is designed to extol the virtues of blogging and encourage everyone and anyone to give it a try. In an age where video and audio based content are often favoured for their immediacy and reach, we advocate strongly for the joys and benefits that come through traditional writing. Blaugust strives to motivate those who have thought about writing online in some shape or form, but have never got around to doing so, as well as rallying those who have tried it already but fallen by the wayside. We try to provide practical support, writing prompts and advice to all who participate. There is an optional Discord community where participants can hangout, exchange ideas and share their writing. The emphasis is on powering through “writer’s block” and most importantly, having fun.
Back in March 2019 I wrote a blog post about the operating costs of running this website. I went into detail with regard to hosting and domain costs, as well as the other software and hardware used to write posts and at that point produce a podcast. Let it suffice to say that five years on, those costs have all increased. If we’re just looking at maintaining a blog simply in terms of hosting and the domain registration, it costs about £20 a month to run Contains Moderate Peril. Theoretically, if I want to reduce those costs I could dispense with a specific domain name and use a free blogging service. However, I feel that such a compromise comes with its own set of problems, such as advertising and a lack of control (to a degree) over your content. I therefore choose to pay to mitigate these concerns. If I then wish to do more, such as produce a podcast, create videos for YouTube or live stream, then those costs increase.
I found out today that Contains Moderate Peril is missing a “touch icon”. This was most interesting as I had no idea what such a thing was, at the time. It would appear that it is a bespoke icon for a website or app saved to the home screen of an iOS device. As 27% of traffic to this site comes via iOS devices, this is something that needs consideration and I will take steps to provide one. You may ask “how did you discover this school boy error”? Well I used one of the many website checkers that are available online. Sites that parse your blog or website and analyse it, providing a summary of its alleged strengths and weaknesses. Depending on which website checker you use, some will often find problems that they can conveniently solve for a small fee but setting scepticism aside, some of the basic data can be quite useful.
I used WordPress as a website platform for 5 years. One of the things I used to like about it was the ability to track data and generate stats. However, I moved Contains Moderate Peril to Squarespace in 2015 for technical and financial reasons. I’ve been broadly happy with the results but there are a few niggles. Squarespace has a solid analytical package available which provides an adequate summary of website traffic. I can also determine what keywords have been used for searching the site and what posts are popular. However, basic information such as how many blog posts I’ve made over the last 9 years is conspicuously absent. I also have no obvious way of finding out what the average length of a blog post is or what the estimated reading time is.
When you initially start blogging, your aspirations tend to be very straightforward. Choose a title, find a niche and get into the habit of writing. Simple tasks that can still take a while to master. Once your blog is established and has endured for a while, you may not have any further long term goals other than to just keep going. However, if you feel that you want to achieve more then you have to tackle a new set of problems. There is a great deal of “advice” in the public domain about growing and monetising your blog. A lot of it is questionable but there are some approaches that do work. However, these require you to write to a specific process, chasing the ever changing whims of your potential readership. You have to compromise. And for many bloggers, that is the deal breaker.
Thanks Google Page Experience Update For Desktop
Last Tuesday, I noticed a drop in traffic to Contains Moderate Peril. As I’m currently only writing every other day, I assumed that it is normal to have occasions when visits to the site may decrease. However the decline has persisted and to date, works out broadly as a 20% reduction of traffic to my blog. At present, I have a lot going on in my life so blogging and website growth are not my highest priorities. However, I am a firm believer in cause and effect and so a situation like this must be down due to other external factors, rather than just the capricious nature of my readership. So I searched online to see if Google had made any changes and I subsequently found that they had rolled out an algorithm update starting on Tuesday 22nd February 2022. Apparently Google Page Experience Update For Desktop “is designed to highlight pages that offer great user experiences. Page experience remains one of many factors our systems take into account. Given this, sites generally should not expect drastic changes”. I beg to differ.
Last Tuesday, I noticed a drop in traffic to Contains Moderate Peril. As I’m currently only writing every other day, I assumed that it is normal to have occasions when visits to the site may decrease. However the decline has persisted and to date, works out broadly as a 20% reduction of traffic to my blog. At present, I have a lot going on in my life so blogging and website growth are not my highest priorities. However, I am a firm believer in cause and effect and so a situation like this must be down due to other external factors, rather than just the capricious nature of my readership. So I searched online to see if Google had made any changes and I subsequently found that they had rolled out an algorithm update starting on Tuesday 22nd February 2022. Apparently Google Page Experience Update For Desktop “is designed to highlight pages that offer great user experiences. Page experience remains one of many factors our systems take into account. Given this, sites generally should not expect drastic changes”. I beg to differ.
Please feel free to search about Google Page Experience Update For Desktop and to read exactly what it’s supposed to do and how it “works”. I have and it is simply beyond my skill set to fully comprehend it. From what I can ascertain it’s supposed to ensure that the best content continues to appear in search results, which is the usual corporate mantra. My real concern is whether it’s fair and if the system can be manipulated. Will smaller content creators be able to equitably compete with the big players. Well, it looks like the answer is “no”. I am not the only person to see a drop in traffic. I have found several posts over at SEO subreddit and they squarely point the finger at Google for this change. There also seems to be growing concern over Google’s continued push for standardised criteria governing content creation. If your site doesn’t entirely comply with these it will have difficulty being found. Sadly, a poorer quality site that is compliant, will rank higher in search results.
Statistics are not the defining reason why I and many other people write online. But let us not be coy. Finding an audience is important and you cannot do that if your website is not visible. However, whether anyone finds Contains Moderate Peril ultimately is a matter out of my hands. I could slavishly follow the prevailing content writing styles and SEO trends in an attempt to “game the system”. However, I like to write in the same manner in which I express myself in real life. Having to conform to a specific regulated standard to reach a broader readership is a double edged sword. You may gain accessibility but at the expense of nuance, maturity and character. Personal blogs are often not just about the content but the content creator as well. However, all of this is academic while we deal with the reality of Google Page Experience Update For Desktop. Perhaps it is naïve to expect an equitable process and a level playing field from a corporate entity such as Google.
Today’s post is part of the Blaugust 2026 Group project, which features a series of writing prompts set for specific dates throughout the month. The idea being that everyone who wishes to participate can write about the same subject, riff off each other’s posts and enjoy a shared experience. In many respect having a common writing prompt levels the playing field and provides a sense of common purpose among those who take part. Today’s group project prompt asks the question “tell us all about your very first blog”. An unambiguous and interesting question that will hopefully prove enjoyable to write about and informative to others.
I have been writing online for nearly two decades. I don’t claim to be good or accomplished but what I can say with certainty is that the more often you write, the easier it becomes. For those who are new to writing a blog and the Blaugust Festival of Blogging, possibly the biggest hurdle that you now have to get over, is writing your first post of the month. You spent the lead up to this event sorting out your blog templates, fine tuning the backend and possibly banking some ideas. Or you may have decided to just wing it and make it all up as you go along. Both are perfectly valid approaches. However, there is one thing left to do that cannot be put off, avoided or danced around. Writing. At some point you’ve got to do it. Or bail on the event. The proverbial “shit or get off the pot”.
If you take a cursory look at a calendar you will see that the month of July is fast coming to an end. That means that Blaugust 2026 Festival of Blogging starts in a few days time! If you’re participating, or thinking of doing so, the next few days present a golden opportunity to do some practical organising and basic preparation. You don’t have to if you don’t want to. Feel free to just do things as they come, so to speak, if that’s your approach. However, for most of us, it helps if we have some kind of plan in place and make some arrangements in advance. I personally prefer this approach and like to have some ideas for blog posts in the bank. It is also useful to have “options” if something doesn’t go to plan. For those who are new to Blaugust, here are a few ideas regarding preparation that may be of use to you. As ever, your personal mileage may vary and ultimately you are best off adopting a strategy that suits your writing style and personal schedule.
Prior to last year’s Blaugust: Festival of Blogging, I upgraded Contains Moderate Peril to the latest version of Squarespace. There are still some aspects of the site that need fine tuning but overall, I am happy with the appearance of my blog and its respective functionality. With this year’s writing event fast approach, I decided to tackle over the last few days, some of those finer points that need tweaking. I have wanted a post counter on the site for a long time but unfortunately there is no native Squarespace widget for this basic function. I also felt the need to upgrade the blogroll, as the current one didn’t support RSS feeds from certain sites (e.g. Google Blogger) and was dependent upon a third party service, Elfsight, which wasn’t ideal. Both of these issues have now been addressed and I am pleased with the results. There is now a post counter on the Blog Archive page, which seems a logical place to have it and the Blogroll is now far more comprehensive.
Next month the annual Blaugust: Festival of Blogging begins. Roundabout this time each year, I try to write a promotional post to raise awareness of the event and encourage potential participants. However, as I’ve done this quite a few times before, each year it is becomes increasingly difficult to present the essential facts about Blaugust: Festival of Blogging in an interesting fashion. There’s nothing worse than writing a post and feeling that you’re just covering old ground. So, this year, I thought I’d try something different and present the most important information about this annual event, as if it were a conversation between myself and an interested passer by. Feel free to attribute novelty voices for each party in your own head, while you read this. If it helps, try imagining that this discussion is happening between two celebrities or such like. Both may be wearing exotic hats but I digress. On with the scenario.
I read a blog post by Void recently, about finding a new internet home. He wrote about how he and many others have had to pick up their “digital roots” and migrate multiple times over the years, from one platform to another. It is a position I can sympathise with as I have done likewise. Hence I like the idea of having a place online where I hangout by default. My own blog is an anchor for me but it is not quite the same thing as a platform or online portal where I can find all my friends and colleagues, share content and shoot the breeze. It’s a curious thing, because as I typed that last sentence it struck how such a sentiment may seem alien to others. There may well be people who like to have a finger in multiple pies and who are happy to frequent and flit between various social media apps, Discord servers and subreddits. I prefer to focus my efforts on a single instance. A place that suits my requirements, allows me to put down roots and become part of the furniture. Like a virtual Diogenes Club.
Everyday, once I’m up, I sit at my desk in my office, fire up my PC and log into Feedly. I have various RSS feeds grouped by category, which I slowly trawl through and read anything that catches my eye. I have one curated feed named “Blaugust” named after the yearly festival of blogging event. It has over 250 blogs listed, many of which are former participants. Most of these regularly post. Hence there’s a lot to get through and so I don’t read all of them. However there are a few that I always checkout. Mainly because they’re the personal musings of some of our writing community’s oldest and most prodigious members. The sorts of guys and gals who are part of the furniture. They’ve always been there and it feels like they always will. Posting their thoughts, sharing their enthusiasm and spreading the love, so to speak. One of these blogs, is Tales of the Aggronaut. written by Belghast.
On Friday 26th June, I had another random spike in internet traffic to Contains Moderate Peril. The statistical package that comes with my Squarespace account recorded over 13k visits in less than 24 hours, which is not typical (although I wish it was). However, all of these visits to my blog arrived via the default homepage and spent between 1 and 2 minutes there. Hence, it was obvious that this was not human traffic, as there was no evidence of any searches being made of content that is available on my site, nor of the “visitors” clicking on any of the links on the top menu and viewing other posts. This was undoubtedly AI traffic arriving at the designated homepage and simply parsing the site. I had a similar spate of this sort of web traffic last November. The only difference on that occasion is that the traffic all came from China. This time round it hailed from the US. I suspect that this is something that will happen more often as companies set their AI loose on the net for what is effectively training.
I recently watched a video on Patreon by someone who I actively support as a “content creator” and whose work I enjoy. I shall provide no more detail regarding their identity because they may not want their work referenced with regard to what I am going to say. During the course of their video they briefly referenced the work put into promoting a podcast they are currently producing and the relatively low audience that it has garnered so far. The comments were an aside and most certainly not said with any sense of self-pity. They were simply a statement of fact. Furthermore, I suspect they are far from unique and similar sentiments have been expressed in one way or another by anyone who has created something the published it online, only for it to be lost among the greater white noise” of the wider internet.
When I first started blogging way back in 2007, I maintained a blogroll of all my colleagues and peers’ websites. At the time this was a common practice and a way to support an expanding community. I considered this such an important aspect of the blogging scene at the time, I created a website to aggregate posts from video game blogs, called The Gaming Blog Nexus. It ran for two years and proved quite useful. However, it was tricky to administer and would frequently break as a lot of the back end widgets and plugins were created and maintained by “gifted amateurs”. I eventually shut it down due to the operating costs. When I moved my own website, Contains Moderate Peril, to Squarespace in 2015 I intended to start maintaining a blogroll once again. However, at that time there was no native support for such a thing on the platform. Hence for the last ten years, I have not had a blogroll on my website, which hasn’t sat well with me.
I was speaking to someone recently about hobbies (fortunately it wasn’t Simon Quinlank) and I mentioned that I have maintained a blog for over a 19 years. When I talked about the ongoing cost they were most surprised, as they had assumed that blogging was something that could be done for free. I guess we’ve become so accustomed to the provision of free online services such as email, that this a reasonable assumption. I pointed out that although it is indeed possible to blog for free using Blogger, it was not the optimal approach, especially if you want to maintain some degree of control over your writing. Naturally, the next question they asked was how much do I spend and I gave them a ballpark figure. All of which reminded me that I wrote a post on this very subject a few years ago. So I’ve decided to revisit the subject and see how much it currently costs to maintain Contains Moderate Peril.
Today I started the slow process of auditing every post that has been published on Contains Moderate Peril since 1st August 2016. The goal is to correct any obvious typos and replace all existing images with larger ones. The Squarespace software upgrade I applied to the website at the end of last year has finally allowed me to establish a standard format that I am happy with. Hence the ongoing audit is the perfect opportunity to apply these style rules to all posts. There are also some technical issues and matters regarding functionality that need to be addressed. I need to determine how to embed YouTube videos in such a way that they automatically scale to fit whatever device is viewing them. Another area which needs improving is the website search facility. This needs refinement so that enquiries can be more specific. Older posts also need to be more accessible, although I am still researching how best to achieve this.
It’s nearly two and half months since the Blaugust: Festival of Blogging event ended. During that time I’ve maintained a fairly regular writing schedule and I post every two days or so. Furthermore, I finally dragged my blog template, kicking and screaming, into the modern era. I tweaked a few pages and updated the content of the “about” page. The next task is to start going through all previous posts and replacing older, low resolution images with larger, more appropriate ones. This process also presents an opportunity to ensure that all posts follow a uniform style. IE Are appropriately categorised, have links to related posts at the bottom and are SEO optimised. This will be a lengthy task so I think the best approach will be to tackle two or three posts a day. Hopefully this will raise the profile of older content, which generates the lion’s hare of traffic to this site.
I use a browser extension called Control Panel for YouTube, which allows me to determine who many videos are displayed on my YouTube homepage and to filter the content that is shown. At present it is configured to display rows of six. Something that I have noticed of late, is the amount of videos with hyperbolic titles and thumbnail images created by AI. Both of which are design choices made to increase engagement. Clickbait titles are contrived to meet current SEO optimisation criteria and as such feature more and more in search results. The fact that they frequently have no relation to the subject I am researching, seems to be neither here nor there. The same issues arise with regard to AI generated images, which again frequently have no bearing on the matter. The fact that more and more content creators do this, infers that it works and is now an essential part of the process you must follow to be seen and featured in search results.
In the last post in this series, I specified the need for a plan with regard to upgrading my blog. Well a plan has emerged, been refined and has now been formally adopted. Rather than migrate Contains Moderate Peril to a new platform and effectively have to rebuild all the content, I am going to upgrade my existing presence on Squarespace. This decision was made for two reasons. Time and money. Migrating to a new platform will take a lot of time and incur additional costs. Upgrading the existing website will take less time and has no cost implications. That is not to say that it will be easy. It has become abundantly clear that the upgrade process will break stuff and that all published posts will have to be manually repaired. Hence my choice boils down to the lesser of two evils.
This year’s Blaugust: Festival of Blogging has reached an end and it would appear that this event has been well received by those who have participated in it. I believe that there were 168 bloggers taking part this year, many of whom have not participated before. Some were new to blogging, where others simply wished to see if they could increase their writing output. As ever there was a wide variety of blog styles and subject matters and it has been most interesting to read new posts every day. I have attempted to leave comments and positive feedback where I can and I hope that some of these new blogs that I’ve discovered continue to write. Well done to everyone who took part. I hope it has been an enjoyable and informative process and that you have learned from it. I know that at least one blogger has determined that writing online is not for them, which is a valuable lesson.
There is currently a group writing prompt available as part of this year’s Blaugust: Festival of Blogging which has piqued my interest. It asks the question “what is the oldest draft post you have” and suggests that it is revived in some manner. I have dozens of draft posts in a folder in my Google Drive. Many are film reviews or film related. The oldest of which dates back to summer 2010. Rather than write a straight forward review of Blake Edwards 1968 comedy The Party, I rather foolishly thought at the time that I’d tackle the issue of whether the film is sufficiently racist to make it beyond the pale. Let it suffice to say that I quickly found myself bogged down in the complexities of the subject and thus never completed the blog post.
I’ve participated in every previous Blaugust: Festival of Blogging event. Prior to that I was involved in the Newbie Blogger Initiative or NBI as it was affectionately known. I have therefore written quite a lot of blogging advice and suggestions over the years. If anyone feels disposed to do so, you can access them all by clicking on the “blogging” option on the top menu of this blog. However, it is important to remember that a lot of the ideas I have advocated and written about over the years are purely subjective. Not all advice or guidance works for everyone. People have different ideas about blogging, different approaches to it and different aspirations. This year has highlighted some quite distinct differences among bloggers which has been most illuminating.
Today is my blogging anniversary. I have been writing online consistently for 18 years. My earliest blogs no longer exist, although they can be found via the Internet Archive Wayback Machine. My first blog was a Lord of the Rings Online fansite called Misadventures in LOTRO. After a while this morphed into a wider gaming website; Misadventures in Gaming. However, I soon discovered that I wanted to write about more than just video games, so I decided to start from scratch and created Contains Moderate Peril in February 2010. This blog endured and has been my main online presence ever since. It has moved several times for various reasons. For a while I had a sponsor, as well as a reasonably sized audience and had dreams of making money from my writing and podcast. But it wasn’t to be and now I just write primarily for my own peace of mind and amusement.
This year’s Blaugust: Festival of Blogging has already raised a very interesting debate. An old one that habitually comes up when discussing blogs. Namely, whether a blog should or should not have “comments” enabled. However this time round there is a different slant on things. Rather than the usual binary choice of having comments enabled or disabled on your site, this time round there is a third option available. Leaving comments via email or a third party service such as Mastodon. Both of these additional options keep comments conspicuously at arms length from your website. Furthermore, the email option makes the comments private, instead of in the public domain. All of which puts a subtly different spin on conventional notions of blog comments and makes this ongoing discussion all the more interesting.
There is currently an interesting discussion on the Blaugust: Festival of Blogging Discord Server about writing every day. It can be quite a polarising subject but the one thing that everyone agrees on is the fact that it is hard to do. A daily schedule requires multiple factors to come together to be sustainable. It is also fair to say that if you go about it unprepared, it will be a very hard learning curve. Ultimately it may not work out and then there is the risk of a bad experience negatively impacting upon your wider writing plans. Hence it is not something I would recommend to new bloggers or those who aren’t keen on a baptism of fire. Some writers like to test their metal and jumping feet first, into daily blogging may be the sort of challenge they seek. For everyone else I would urge them to plan a strategy and consider the following point if you wish to try it.
Last year, prior to Blaugust 2024, I looked at the viability of upgrading or replacing my current blog template. The mobile version of Contains Moderate Peril holds up quite well but the site looks somewhat tired on a desktop PC. I spoke to several design companies that dealt with Squarespace based websites and they all said the same thing. The existing template is a decade old and cannot support a lot of the current functionality available. Hence it needs to be replaced. However, such a change could potentially break the existing formatting of nearly 2,000 posts. This would create a great deal of work. Hence, I decided at the time to postpone such a decision and I simply tinkered with the branding of my website and left the matter be. A year later and the issue has resurfaced. The same problems exist and the hosting costs for Squarespace have increased. I now pay £16 a month.
Oh look, another blogging advice post. What a surprise. I suppose the internet is awash with such information. Furthermore, a lot of that advice comes from a commercial perspective and the assumption that the writer intends to monetise their blog right from the start. The notion of writing for pleasure or fandom sometimes seems to get drowned out in all the online white noise. Anyhow, I’m going to offer up for your consideration, 10 tips of things not to do when you start a blog. I’m sure I’ve mentioned some before or even written a similar post that is now buried somewhere in Contains Moderate Peril. But good advice bears repeating and it is the first day of Blaugust: Festival of Blogging 2025 I think it prudent to make such a post. Please note these are not technical points such as using SEO or alt text etc. This is more about your approach to blogging as well as some practical logistical considerations.
What is the key to writing? It is a question that most new bloggers ponder. It’s also something that older, established bloggers consider on a regular basis. The subject has been dissected, analysed and written about at great length over the years and there is plenty of advice available online. You’ll find millions of websites telling you to consider picking the right niche or subjects, how to find your voice and writing style, as well as establishing a regular publishing schedule. Not all the advice out there is good and not all of it is bad. There certainly isn’t any “one size fits all” solution. There are multiple factors to consider when you start writing and you have to find answers that suit you. All forms of writing are a personal form of self expression and unique to their author. Therefore, one’s approach to writing should be similarly personal and unique.
August is fast approaching, so you know what that means? Yes, the annual Blaugust: Festival of Blogging is nearly upon us. This long established (twelve years now), community driven event is designed to extol the virtues of blogging and encourage everyone and anyone to give it a try. In an age where video and audio based content are often favoured for their immediacy and reach, we advocate strongly for the joys and benefits that come through traditional writing. Blaugust strives to motivate those who have thought about writing online in some shape or form, but have never got around to doing so, as well as rallying those who have tried it already but fallen by the wayside. We try to provide practical support, writing prompts and advice to all who participate. There is an optional Discord community where participants can hangout, exchange ideas and share their writing. The emphasis is on powering through “writer’s block” and most importantly, having fun.
Back in March 2019 I wrote a blog post about the operating costs of running this website. I went into detail with regard to hosting and domain costs, as well as the other software and hardware used to write posts and at that point produce a podcast. Let it suffice to say that five years on, those costs have all increased. If we’re just looking at maintaining a blog simply in terms of hosting and the domain registration, it costs about £20 a month to run Contains Moderate Peril. Theoretically, if I want to reduce those costs I could dispense with a specific domain name and use a free blogging service. However, I feel that such a compromise comes with its own set of problems, such as advertising and a lack of control (to a degree) over your content. I therefore choose to pay to mitigate these concerns. If I then wish to do more, such as produce a podcast, create videos for YouTube or live stream, then those costs increase.
I found out today that Contains Moderate Peril is missing a “touch icon”. This was most interesting as I had no idea what such a thing was, at the time. It would appear that it is a bespoke icon for a website or app saved to the home screen of an iOS device. As 27% of traffic to this site comes via iOS devices, this is something that needs consideration and I will take steps to provide one. You may ask “how did you discover this school boy error”? Well I used one of the many website checkers that are available online. Sites that parse your blog or website and analyse it, providing a summary of its alleged strengths and weaknesses. Depending on which website checker you use, some will often find problems that they can conveniently solve for a small fee but setting scepticism aside, some of the basic data can be quite useful.
I used WordPress as a website platform for 5 years. One of the things I used to like about it was the ability to track data and generate stats. However, I moved Contains Moderate Peril to Squarespace in 2015 for technical and financial reasons. I’ve been broadly happy with the results but there are a few niggles. Squarespace has a solid analytical package available which provides an adequate summary of website traffic. I can also determine what keywords have been used for searching the site and what posts are popular. However, basic information such as how many blog posts I’ve made over the last 9 years is conspicuously absent. I also have no obvious way of finding out what the average length of a blog post is or what the estimated reading time is.
The Relevance of Domain Authority?
According to Wikipedia, Domain Authority (also referred to as Thought Leadership) is a measure of a website's relevance with regard to a specific subject area or industry. Be warned, do not read the summary I’ve linked to if you are averse to bullshit marketing speak. I vomited blood when I typed “Thought Leadership” but take comfort in the fact that the marketing executive who came up with that inane platitude is currently closeted at home with a partner and children that hate them and will be facing divorce proceedings roundabout Christmas. But I digress. The reason I mention Domain Authority is because it came up in conversation of the Blaugust Discord channel. Author and fellow blogger Tessa mentioned it as a metric that may have changed for many writers over the course of the Blapril blogging event. It has done so for her, although I didn’t take that as a sign that she puts particular stock in this measure. As this wasn’t a statistical measurement I was familiar with I Googled the term and hence discovered the aforementioned Wikipedia entry.
Really?
According to Wikipedia, Domain Authority (also referred to as Thought Leadership) is a measure of a website's relevance with regard to a specific subject area or industry. Be warned, do not read the summary I’ve linked to if you are averse to bullshit marketing speak. I vomited blood when I typed “Thought Leadership” but take comfort in the fact that the marketing executive who came up with that inane platitude is currently closeted at home with a partner and children that hate them and will be facing divorce proceedings roundabout Christmas. But I digress. The reason I mention Domain Authority is because it came up in conversation of the Blaugust Discord channel. Author and fellow blogger Tessa mentioned it as a metric that may have changed for many writers over the course of the Blapril blogging event. It has done so for her, although I didn’t take that as a sign that she puts particular stock in this measure. As this wasn’t a statistical measurement I was familiar with I Googled the term and hence discovered the aforementioned Wikipedia entry.
Now setting aside the usual sage advice about not focusing upon website stats, I was curious about this term, because although I’m not exclusively driven by the numbers for Contains Moderate Peril, I do like to know what is or isn’t getting read. Statistics can be a useful tool, as long as you don’t obsess over them and harbour dreams of global domination and a volcano lair . So, to cut a long story short I used the first URL that Google listed to determine what my Domain Authority is and found it to be 45. As I initially had no context for this specific number, I was neither impressed nor unimpressed, just flummoxed. A little further research yielded some background information that made the number a little easier to qualify. Apparently a “Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank with search engines. Domain Authority is calculated by evaluating multiple factors, including linking root domains and the number of total links, into a single score”.
Here is an obvious metaphor about alchemy
So it boils down to trying to ascribe a simple numerical value to assess how well a website will fare with respect to internet searches. SEO (Search Engine Optimisation) has become the Holy Grail among internet marketing alchemists for a while, spawning an entire online industry offering such services, although the results are “questionable”. According to the following blurb “Domain authority scores between 40 and 50 is considered average, between 50 and 60 is considered good and over 60 is considered excellent”. This allows me to put my score of 45 into perspective. Perhaps that’s why I get so many emails addressed to “Dear Contains Moderate Peril” offering to collaborate with me and my team (?) to improve my site ranking. They all go in the recycle bin. Call me old fashioned but I always thought it was the quality and style of your written work, along with knowledge and experience that gained traction with readers. When, for example, I’m looking for a movie review for an obscure genre title, I don’t necessarily want the most popular one but the most cogent. As for Domain Authority, I’ll file it under spurious bollocks along with politican’s promises and the appeal of Mrs Brown’s Boys.
It’s funny how it is often the little things that become the proverbial straw that breaks the Camel’s back. I have been struggling for a while with the overall performance and functionality of my Windows 11 PC. The operating system is bloated, slow and buggy. It all too often commits that unpardonable sin of trying to do my thinking for me and enables some stupid feature by default. Despite having good specifications, my PC takes too long to boot up for my liking and is becoming too much of a wild card with regard to whether it will co-operate or not when I try and undertake a simple task. As someone who is very particular in their PC habits, IE I see my PC as a tool that I use on the terms that suit me. Hence, I find the faux enthusiasm that accompanies each uncalled for “improvement” that results in me losing agency, singularly antagonising. Then a minor issue arose recently that escalated into a thorn in my flesh and I decided that it was time that something must be done.
This is a post about the power of nostalgia and how sometimes, interacting with something from your past, be it physically or mentally, can produce a very strong and tangible emotional reaction. In some instances, this can be the result of something that you have specifically set out to do. On other occasions you can wander into a sense of nostalgia purely by chance. Today I experienced a very strong sense of nostalgia while watching a YouTube video and then again when I sought to replicate what I had seen. The video showed someone installing Windows 95 on to an old 486 PC from that era. The Window’s start up sound really touched a nerve (but in a good way) and then when the guy in the video launched Space Cadet 3D Pinball, a game that shipped with the operating system, I felt a strong compulsion to track down a copy and install the game myself, thus revisiting something that was an integral part of my life in 1995.
For the last few months I have being using Google Gemini. I subscribed so I could access a wider spectrum of services and evaluate it effectively. I also wanted to dispel some of the hysteria that accompanies any conversation about Large Language Models and Artificial Intelligence. The results were initially interesting and Google Gemini proved useful when researching material for blog posts. It is good at providing summaries about well documented subjects. I wrote a post about food banks recently and it distilled a lot of data into a manageable amount, which was ideal for my article. Google Gemini has also produced some visual basic scripting and simple batch files that have allowed me to automate processes on my PC. Such as changing the default monitor, or screen resolution at the click of an icon. However, I found this AI struggled with in-depth software troubleshooting and that its ability to create images varies greatly depending on the subject.
The UK Government has formerly announced its intention to ban under-16s from using social media. This is due to increasing public pressure that “something must be done” about the perceived iniquities of many online platforms. However, as with most complex social problems of this nature, no one has any clear or practical ideas as to what that “something” is. It remains a nebulous, non-specific panacea and clearly someone else’s job to identify and implement. As ever, why choose a nuanced and multifaceted solution to a complex problem, when it is far easier and politically expedient to just “ban” something. The former requires effort and a degree of thinking. If such an approach fails it also means that those who came up with it now carry the can. The latter dumps the problem in the lap of various third parties, who can then be conveniently blamed when the ill conceived policy fails.
Yesterday we changed internet service providers. We moved from EE (formerly BT) to Plusnet. The transition went surprisingly well, mainly due to the existing infrastructure remaining the same. We’ve had fibre to the premises (FTTP) since 2022 so this was essentially an administrative change. The previous ISP terminated their service at 1:30 AM in the morning, while I was playing Star Trek Online. By 6:30 AM I received a message from Plusnet that the new service was live. It took about an hour to configure the new Netgear Nighthawk RS100 router (I bought my own) and get all our household devices attached to the new network. The connection is running at exactly the same speed and stability as it had under the previous supplier. At present a 1Gbps connection is sufficient for our needs. The main factor that has driven this change is cost. We are currently paying £28 per month for internet access which is a competitive price in the UK.
In 1990 I was working at the DWP (Department for Work and Pensions). I had just taken the role of Computer Support Officer where I administered user access to the mainframe and provided first line support to staff using the terminals. That summer the office moved to a PC based network and the project was undertaken by the newly formed Siemens Nixdorf company. To cut a long story short I befriended one of the contract engineers and over the next 9 months he became an unofficial mentor to me. Technically he was only supposed to train me in the most basic of fashions but he liked the fact that I was always asking questions and effectively ended up schooling me in PC and server architecture, network administration and the associated protocols. For me this was the best way to learn. It was not a case of coming to grips with theory in a classroom environment. It was learning by doing and having direct and exclusive access to a source of knowledge and experience.
My Windows 11 PC is a cobbled together mess of upgrades, customisations and workarounds. It seems okay at first glance, mainly because my desktop is well organised and I don’t allow too many apps to start on boot up. But beneath this superficial veneer of efficiency and optimisation is a bloated mess. Every Windows update adds yet more spurious features which slows performance and tries to harvest your data. Windows is no longer a user friendly operating system that you buy and use without impediment. It is now a sprawling live service that actively gets in the way of your productivity so that it can make a buck off your inconvenience. There was a time when you could quickly learn its processes and foibles, so you could customise it into the tool you needed. Nowadays I have to continuously use third party tools to get Windows to do many of the things I want, or to access functionality that Microsoft has obtusely decided to restrict.
As the New Year is still young, I have embarked upon several new projects that I’ve been planning since Autumn last year. These undertakings have gone beyond the planning stage and are currently being implemented. The fun thing about the phrase “implemented” in this context is that it implies that it is by far the easiest and most straightforward part of the process. The initial brainstorming of ideas has been completed. A cogent and detailed plan has been written. The costing of materials and time required have been determined. These are the hard parts. All that remains is to “just do it”. It should be a piece of piss (a British phrase indicating that something is easy). It virtually “implements” itself. However, that is a load of bollocks. Because there is always scope for something to go wrong. It may well start as something minor and innocuous but it all too often ends in a “problem cascade”.
This time last year I made a decision to replace Microsoft Office or Office 365 as it is currently known. Mainly because I only use Outlook out of the entire suite of software. This project stalled because I couldn't easily import my existing email archive into Mozilla Thunderbird. Hence the status quo has been perpetuated. However, there is an ongoing cost associated with this software as well as some wider considerations about ethics and privacy which is why I have returned to this matter. Although this time I wish to replace not only Office 365 but all the other "production tools" I use to write and browse the internet. I have managed to make some progress towards this goal but it has been hard to adapt. Mainly because I had everything set up to my liking. Although alternatives are available, they're never exactly alike and require a lot of fine tuning to be deemed satisfactory.
Last summer I wrote a post about my experiences using various screen capture software. At the time I was using Bandicam which suited all my needs. I had configured the software to launch at Windows start-up and had a hotkey assigned to capture images from my primary monitor. Hence I could quickly grab a screenshot from my desktop or when playing a game. However, this changed in November 2025, when I bought two new monitors. Both of which supported HDR (High Dynamic Range). Although they provide superior picture quality, HDR has a knock-on effect on Bandicam. Screen capture images and video look over exposed. Hence I had to stop using the software and find an alternative. Fortunately the same company has been developing an alternative product with HDR support; Bandi Camera. So I swapped to this software. The screenshots were far better but the functionality of the app was lacking.
Our home has a 1 Gbps “fibre to the premises” internet connection. It has proven reliable since it was installed in June 2022. Our internet service provider EE (part of the BT group) are neither the best of worst suppliers. The monthly cost is not especially competitive and so we may be looking to move providers next Easter. However, that is a matter for the future. For the present there is a more immediate issue. Starting on Friday 21st November, our internet connection has started randomly dropping. Furthermore, both the Wi-Fi extender in the lounge and the wireless printer in my office have become disconnected from the network. It was as if their details had been erased from the router. I suspected that a recent firmware upgrade may be the culprit although EE denies it. However there are posts online from other customers with similar technical issues.
A couple of times a year, Mrs P asks me to copy onto her laptop, all the pictures that I’ve taken over recent months, as well as those that have been shared with us via WhatsApp. She then diligently whittles them down into a manageable amount which we then print off and put in our photo album. Yes we’re of the generation that still likes to print off hard copies of photos and from time to time look at them nostalgically. We have several albums with photographs in chronological order and numerous frames placed around the house, filled with pictures of family. The bulk of the photos are 4x6 inches (10x15 cm). We use an online photo printing service for the majority of our pictures and visit a local store with a self-service photographic department to print off specific pictures for bespoke frames. The original photos, now neatly organised, are backed up and archived.
I take a lot of screen captures of video games and Windows apps, usually for blog posts. I use both Bandicam and Windows Snipping Tool to do this and have set up various hotkeys to make the process easy. Of late, the screen captures that I’ve taken have all suffered from washed out colours, regardless what tool I used to take them. I checked to see if both these apps needed to be updated but they are running the latest versions. Hence I was initially stumped as to why this problem had started happening. After some thought, I deduced that the only new elements in my PC hardware were my two new monitors. Both of which support HDR. Google Gemini quickly informed me that this was a known issue and taking screen captures from an HDR enabled device resulted in an excessively bright image that looked over exposed.
I recently bought two new monitors and a stand for my PC tower case. Today I thought I’d take the opportunity to disconnect every peripheral, clear my desk and then after a thorough clean, reassemble everything ensuring good cable management. I even went so far as to buy a new power extension lead so I could reorganise where everything was plugged in and therefore be able to isolate specific hardware. It seemed such a simple, straightforward task on paper. The reality was much different. It took me over three hours to sort out, mainly due to the fact that I don’t “bend” so well these days. During this Herculean task, my watch kept on notifying me that my heart rate was “high”. However, I regularly took breaks and fortified myself with gin for medicinal reasons. I am pleased with the results of this task.
I use two monitors with my PC, as I find having the additional screen “real estate” invaluable when writing or playing games. Both monitors that I’ve been using up to now are somewhat old and they are not exactly the same size or resolution, although both are FHD. I have previously written about the problems I’ve had trying to get certain games and programs to display on specific monitors and the lengths I’ve had to go to to resolve this issue. To cut a long story short, I recently decided to replace both monitors with larger models with a higher resolution. Mainly because my eyesight is not what it used to be. I see best when working with a bright screen that can produce clear text. New monitors would also address my ongoing screen output problem. Hence, I set myself a reasonable budget and began researching appropriate replacements.
In July the UK Government introduced the Online Safety Act which requires age checks for accessing sexually explicit content online. As a result of this, Pornhub, the 19th most visited site on the internet, has reported a 77% decline in UK traffic. Furthermore, according to the UK regulatory body, OFCOM (The Office of Communications), overall visits to pornographic websites from the UK have fallen by 33%. Naturally, those who championed this legislation are claiming a moral and political victory. However, once you consider what these facts actually mean, they paint a somewhat different and potentially more worrying picture. It would be staggeringly naïve to think that UK visitors to Pornhub have ceased visiting such sites due to the age verification requirements. The more likely explanation is that UK porn consumers are now using VPNs to circumnavigate these restrictions and that this traffic to Pornhub is now recorded as coming from elsewhere.
It may be a case of preaching to the Choir but dust contamination in your PC causes overheating, decreased performance, and potential hardware failure. This mainly occurs due to dust restricting airflow, impeding components such as heat sinks and creating short circuits from conductive particles. Fluff builds up and restricts cooling fans, forcing them to work harder. Heat build can lead to issues like system crashes, lagging, and even permanent damage to the motherboard and CPU. Over time, it can shorten the lifespan of the computer and in severe cases, poses a fire hazard. When I used to work in IT contracting, I used to see the effects of dust contamination all the time. PC placed on carpet tiles or on top of desks and surrounded by other objects. I remember one PC replacement project I was working on where we found an old PC with a dead mouse in it. It was desiccated by the heat.
Usually I don’t have a problem with internet access when Mrs P and I are travelling. My phone data plan is sufficient for Google Maps and social media usage. Once we reach our hotel, it’s just a question of connecting to the free Wi-Fi or if need be, buying upgraded access. It’s seldom that expensive. When I went on holiday to Croatia this summer, I bought a bespoke data plan before arriving that granted me extra internet access. Our hotel in Makarska also had very robust internet access. Hence, regardless of being out and about or by the pool, I never had any issues getting online. The ubiquity of internet access means we often take it for granted. I seldom go to places in the UK or abroad that don’t have advanced IT infrastructure. Until this week.
Back in January, I was very pleased because I had finally found some open source software, DisplayMagician, which allowed me to quickly and easily alter my display profile and run specific games and applications on my second monitor. Prior to this I would find that some programs just wouldn’t stay put, once they were dragged or otherwise cajoled to display on the monitor of my choice. They would continuously snap back to the primary display, regardless of my actions. DisplayMagician solved this issue and did so with aplomb. Or it did, until last weekend when I upgraded my PC from Windows 10 to 11. Then it stopped working. I therefore did some digging online and it became apparent that this is a known issue that is currently being addressed by its creator, Terry McDonald.
As part of our increasing dependency upon software, we have also grown accustomed to its associated foibles, especially the negative ones. Today, I upgraded my blog from Squarespace 7.0 to 7.1 and my PC operating system from Windows 10 to 11. I started early in the morning and ensured that all my personal data was backed up. My default expectation was that both processes would go wrong in some way, shape or form. Let’s take a moment to consider this mindset, which is born out of experience. It is now taken as read that whatever you upgrade, be it an app on your phone or a program on your PC, that it’s going to be problematic. It won’t be a seamless transition and you’ll end up having to do some sort of troubleshooting. Despite our lives becoming more dependent on such software, the quality of these products seems to be deteriorating. What a sorry state of affairs.
The ability to take a screen capture of a video game that you’re playing, or an open application or browser tab, is just something we take for granted. Windows 10/11 have a built-in tool called Snip & Sketch that is simple to use. Most of the games that I play have a specific hotkey for taking screenshots and a default directory to store them. Similarly, the latest builds of Windows also include the Xbox Game Bar software, which allows you to capture video from any application that you’re running on your PC. You can then edit via Clipchamp which is the successor to the old Windows Movie Maker. I believe the macOS comes with comparable default software. The absence of such apps today would be noticeable. However, there was a time when such things were not considered standard features.
30 years ago, in early 1995, I bought my first PC, a second hand Compaq Prolinea 4/33. It had an Intel 486 DX processor, 340MB HDD, 4MB RAM, 3½-inch floppy disk drive and a 14-inch monitor with a screen resolution of 1024 x 768. It ran Windows 3.11 installed via MS-DOS 6.22. It didn’t come with a soundcard or a CD-ROM drive. I believe I paid around £750 or so at the time, which was approximately half its original retail price. This model was 2 or 3 years old when I bought it. However, at this time, PC specifications did not change as quickly as they do these days. Hence, this was a good starting point for someone new to computing. I subsequently upgraded the processor to a 486 DX2, increased the RAM to 16MB and installed a Creative Labs Sound Blaster AWE32 soundcard and CD-ROM drive.
Three months ago, I wrote a blog post regarding how I wasn’t going to replace my phone because I was pretty much done with the endless treadmill that is “upgrade culture”. At the time my Google Pixel 6 was three years old but continued to serve all my smartphone needs. So I signed up for a new “SIM only” contract with Vodafone and went about my business, feeling somewhat pleased with myself. However, “needs must when the devil vomits into your kettle”, to quote Blackadder. I recently noticed that the screen on my phone was coming away from the main enclosure. There was a distinct curve along the right hand edge, as if there was something inside the phone applying pressure outwards. Sadly, that is precisely what was happening. I searched online to see if this was a known issue and was subsequently introduced to the problem known as battery bulge.
I had a novel experience (at least for me) this morning. I went to the cashpoint (that’s an ATM for those outside the UK) at my local supermarket, only to find it out of service. I had an imminent haircut appointment and no cash to pay my barber, who doesn’t take card payments. Fortunately, the supermarket did “cashback” so I bought a loaf of bread and some milk, paid £23 for them and was given £20 in cash. It’s a useful facility that I have never used until today. Usually I just make sure that I have a float of cash available but today the cashpoint being unavailable threw a spanner in the works. If the store did not do “cashback” then I would have had to reschedule my haircut. This minor hiccup got me thinking about our dependence on technology in our daily lives. A point that was further brought home, as my barber told me he had recently visited Spain and was affected by the national power outage.
I last bought a new phone in March 2022. At the time I decided to move away from Samsung after a decade of brand loyalty and try the Google Pixel 6. Let it suffice to say that I have found this handset to be most satisfactory. I like the size. It fits into the front pocket of my jeans. Its overall performance is very good and it has no issue running any of the apps that I regularly use. Subsequent software updates have improved some aspects of the camera, which initially had a poor zoom. Overall the good points of the Google Pixel 6 outweigh its flaws. Hence despite being 3 years old I am happy to keep using it. I have looked at what the subsequent iterations of the Google Pixel have to offer and I really don’t see any significant improvements or benefits. So despite being offered a handset upgrade by Vodafone, I have decided against one.
Have you ever embarked upon a tech related task that you consider to be a relatively simple undertaking, only to find it slowly becoming more complex and more involved as you progress. For instance, configuring software, upgrading your PC or changing internet service providers. I’m sure the answer is yes, because this seems to be life’s default position these days. Every endeavour starts with a simple premise, only to become bogged down in additional requirements and unforeseen issues that weren’t apparent at the beginning. The icing on the cake is often a cost that hadn’t been anticipated. To get the job done you have to put your hand in your pocket and pay someone or buy something. It is a pain in the butt, annoying and sadly, all too common these days.
Humans are creatures of habit. Often we find it easier to stick with the status quo, rather than try something new or make a change. I have used Microsoft Office throughout my career and it is a habit that has persisted into my retirement. However, overtime I have ceased to use much of the functionality Microsoft Office offers. Google Docs adequately caters for my needs. Yet I still subscribe to Microsoft Office, due to my affection for Outlook and the fact that I have 10 email addresses to manage. However, I don’t use half of the functionality that it provides, so it’s a bit like using a sledgehammer to crack a walnut. Furthermore, the monthly subscription for Microsoft Office is increasing due to the inclusion of Copilot AI assistant. So I’ve decided that it is time to say goodbye to Microsoft Office and to find myself a new email client. I shall also say adieu to the email archive I’ve been hoarding since 1997.
I recently wrote about the problems I was having trying to play several MMORPGs on my second monitor. The games in question do not have any settings to output to display number 2 and if you drag the game window from the primary monitor to the secondary, then the game either snaps back immediately to its original location or returns there after closing the client. As I suspected, I’m not the only person to be inconvenienced by this issue. A Google search found a cunning piece of open source software called DisplayMagician that resolves the problem. Written by Terry McDonald, DisplayMagician is designed to change your display profile and then run the game or application you select, on the monitor of your choice. It can also select specific audio devices and start extra programs, if required. It will then reset your settings back to the way they were, once you close the game or application.
Today’s post is part of the Blaugust 2026 Group project, which features a series of writing prompts set for specific dates throughout the month. The idea being that everyone who wishes to participate can write about the same subject, riff off each other’s posts and enjoy a shared experience. In many respect having a common writing prompt levels the playing field and provides a sense of common purpose among those who take part. Today’s group project prompt asks the question “tell us all about your very first blog”. An unambiguous and interesting question that will hopefully prove enjoyable to write about and informative to others.