MMO Tropes: Alts
In massively multiplayer online games (MMOs), alts (short for alternate characters), are new characters created by a player in addition to their primary character (often called the “main”). Alts are often encouraged by developers as a means to keep players engaged with their game(s). Sometimes an MMO will actively reward the creation of alts either with access to exclusive content, or with additional skills or items previously unlocked by primary characters. As the myth that an MMO really begins at endgame still persists in gaming culture, some games sell boosts that will instantly raise the level of an alt to that of the current level cap. Creating alts is such a key aspect of the MMO genre, that some games will sell additional character slots, so that players can create further alts beyond the default amount allowed. There are many reasons why players create alts. Let us consider some.
Trying different classes: Many MMOs offer diverse classes, races and specialisations. Alts allow players to experience these without abandoning their main character.
Experiencing alternative gameplay: Alts can offer a fresh perspective on the game world, allowing players to engage in different activities, storylines, or even roleplay.
Farming resources: In some MMOs, alts can be used to gather more resources, complete daily quests, or participate in other activities. These often offer rewards such as items or currency, which can benefit the player's main character.
Socialising: Alts can be used to play with different groups of friends, or to participate in content that requires a specific group of classes.
Avoiding burnout: Playing the same character for extended periods can lead to burnout, and alts can provide a break from the routine.
Roleplaying: Some players create alts for roleplaying purposes, developing unique backstories and personalities for each character.
Increased and unique rewards: Some MMOs offer rewards for having multiple characters, such as bonus experience, unique items or account wide unlocks.
The MMO genre handles the issue of alts in a broad fashion. Some older games such as Age of Conan (now Conan Unchained) only have one path through game content. If you roll a new alt you will still have to play through content you have already experienced. The Lord of the Rings Online takes a different approach with your character’s race determining their starter area. This offers a degree of difference for alts, although the storylines come together after a certain level. Guild Wars 2 takes a similar approach, again favouring race specific starters areas. In The Elder Scrolls Online, new characters begin in a tutorial area called Coldharbour's Wailing Prison, then are sent to their alliance's starting zone. After the tutorial, players can explore their alliance’s respective zone and choose which quests to pursue. Players then have the option to explore other alliances’ zones later.
Star Wars: The Old Republic takes a far bolder approach to alts. The starting area for each character is determined by their chosen class. There are four starting planets shared between two classes. However, every class has a completely unique story that runs throughout the duration of the base game. This greatly improves the games replayability across the eight classes. Similarly, the MMO Star Trek Online offers bespoke stories across its six main factions before the stories converge into a unified episodic arc. The game also has regular events that unlock account wide rewards. Someone who has played the game regularly with a primary character, has the benefit of being able to access numerous bonuses and items whenever they create a new alt. Items, such as ships, bought in the cash shop are also available to all alts.
Alts are often encouraged and in some specific titles an integral part of that game’s lifecycle. The MMO genre certainly has a requirement for players to roll alts. They offer increased variety, engagement and sometimes additional resources within the game world. Where other genres struggle with replayability, MMOs fare far better via the medium of alts. However, alts are not a foolproof solution to player engagement. Alts often end up abandoned, especially if the new class on offer is not a good fit for a player’s style. Many are experiments or something undertaken on a whim. Many are created purely for storage or to perform specific tasks, such as resource farming. But some choice is better than no choice and alts are an opportunity to try new things. Whether we personally take advantage of them or not, it is a positive thing that they exist.
