Video games are many things to different people. For some they are art, for others they’re a social platform. Others see games a means to compete and challenge themselves. Others use them as a medium to bolster their self-esteem. And in some quarters, games are a retreat and a safe space from all the things in life that are threatening, such as women, equality and human decency. For me, they provide an amusing diversion and a writing opportunity. But let us not forget what the primary purpose of the video games industry is. Namely, to make money. Video games are not a social service or a similar altruistic medium, although many gamers still delude themselves that they are. They’re a product to be packaged, marketed and sold. And I was given a timely reminder of this today.